Building Your Online Store With WordPress and WooCommerce: Learn to Leverage the Critical Role E-commerce Plays in Today’s Competitive Marketplace

Lisa Sims

  • 出版商: Apress
  • 出版日期: 2018-10-14
  • 定價: $1,650
  • 售價: 9.5$1,568
  • 貴賓價: 9.0$1,485
  • 語言: 英文
  • 頁數: 200
  • 裝訂: Paperback
  • ISBN: 1484238451
  • ISBN-13: 9781484238455
  • 相關分類: WordPress電子商務 E-commerce
  • 立即出貨 (庫存=1)

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商品描述

Teaches you all about e-commerce and how to create your own online shop using WordPress and WooCommerce. Regardless of a business’s size, e-commerce helps level the playing field, increases a business’s exposure, allows companies to reach customers globally, and streamlines the fulfillment process. In the past, e-commerce websites were expensive, technically difficult, and time-consuming to create but not anymore.

WordPress and WooCommerce together are a complete e-commerce solution that can be used to sell both physical and digital products online. You'll learn how to install WordPress and how to plan your e-commerce solution with WooCommerce as well as install, create, secure, test, and market a sample online store.  

 

Save time and money by planning your own e-commerce strategy without paying expensive consultants. Increase your brand and products’ or services’ exposure to your target customers, and increase sales by offering target customers the ability to purchase products online as well as reach potential customers globally. 

What You'll Learn

  • Plan an effective ecommerce strategy
  • Choose a payment merchant and which products or services to sell online 

  • Secure your store and add products, descriptions, categories, images, and prices

  • Maintain and expand your online store with WooCommerce extensions

Who This Book Is For


Ideal for entrepreneurs and small business owners who know their products (physical or digital), but lack the technical background and skills to setup an online store to sell their products and services.  

商品描述(中文翻譯)

這本書教你關於電子商務以及如何使用WordPress和WooCommerce建立自己的網上商店。無論企業的規模如何,電子商務都有助於平衡競爭環境,增加企業的曝光度,讓公司能夠全球觸及客戶,並簡化履行過程。過去,建立電子商務網站既昂貴、技術難度高,又耗時,但現在不再如此。

WordPress和WooCommerce結合在一起,是一個完整的電子商務解決方案,可用於在線銷售實體和數字產品。你將學習如何安裝WordPress,以及如何使用WooCommerce計劃你的電子商務解決方案,並安裝、創建、保護、測試和營銷一個示例網上商店。

通過計劃自己的電子商務策略,節省時間和金錢,而不需要支付昂貴的顧問費用。增加你的品牌和產品或服務對目標客戶的曝光度,並通過為目標客戶提供在線購買產品的能力以及觸及潛在客戶,增加銷售量。

你將學到什麼:
- 計劃有效的電子商務策略
- 選擇支付商和要在線銷售的產品或服務
- 保護你的商店,並添加產品、描述、分類、圖片和價格
- 使用WooCommerce擴展來維護和擴展你的網上商店

適合對自己的產品(實體或數字)有了解,但缺乏技術背景和技能來建立網上商店來銷售產品和服務的企業家和小企業主。