A Manager's Guide to Database Technology, A: Building and Purchasing Better

Michael R. Blaha

  • 出版商: Prentice Hall
  • 出版日期: 2000-10-23
  • 售價: $1,100
  • 貴賓價: 9.8$1,078
  • 語言: 英文
  • 頁數: 260
  • 裝訂: Paperback
  • ISBN: 0130304182
  • ISBN-13: 9780130304186
  • 相關分類: 資料庫
  • 下單後立即進貨 (約5~7天)



This easy-to-follow introduction is designed to help professionals better understand how to use database system technology. The author provides a highly accessible introduction to the paradigms, principles, and applications of databases. This book explains strategic issues in a non-technical manner that is accessible to business decision-makers of all levels of experience and will help them avoid damaging mistakes.


  • Focus is on strategies instead of on fine details.
    • Provides readers with an accessible presentation of technology so they can easily grasp key ideas.
  • Integrates real-life anecdotes.
    • Presents material grounded in reality so professionals can readily use the information.
  • Coverage of both newly developed applications and purchased software.
    • Prepares readers for selecting and using these different types of applications
  • Discusses both operational applications (transaction-oriented) and analytical applications (data warehouses).
    • Provides readers with a useful comparison of both technologies.
  • Specific recommendations denoted by icons.
    • Offers professionals clear advice for how to improve their use of database systems.
  • Abundant tables, figures, and bullet lists.
    • Provides visual reinforcement of material.