Information Systems Management in Practice, 8/e (Hardcover)

<內容簡介>
For graduate and undergraduate courses in IT management and IT strategy.

The authors utilize their years of working with companies on IT management / strategy to provide students with a practical look at the evolution of IT in business.

80 Real Company Cases

Future IS managers will benefit from McNurlin's use of examples that highlight what “the real world” has in store.  Over 80 cases are featured throughout its entirety, so students can see how real companies have used IT in the past, the present, and how they may use IT in the future. Examples include:

•    Blogs
•    Instant Messaging
•    Social Networking Services

Current Content

IT is changing so rapidly that textbook authors, practitioners, researchers, and academics have a difficult time staying current. This dedicated author team has worked hard to include the most recent information and statistics. Two major developments that have been added are:

•    The concept of mobile computing for on-demand, real-time needs
•    Changes in the business world itself such as, international trade, national and global security, Cybercrime, outsourcing and off-shoring, corporate malfeasance, terrorism, and regional conflicts

Historical Walkthrough

The book provides students with an historical walkthrough of IT management to see how the use of IT has evolved in business.  The lessons learned in the text can be applied to future jobs opportunities.  

•    Chapter 1: Provides a historical perspective of the use of information and communications technologies in business
•    Chapter 4: Offers an evolutionary perspective of information system planning

Useful to Practicing Managers and Consultants

This text works well in an EMBA program or a graduate class where many of the students are also working professionals, as well as providing a reference for students after they graduate.  This book is useful to:

•    Senior business executives who want an overview of the issues and strategies.
•    CIOs who must implement IT as a strategic resource.
•    IS managers who are responsible for managing major technical areas.
•    Managers of functional units who want to better understand the issues and processes of providing IT support, promote the use of IT in their organization, or are now responsible for overseeing the management of IT in their function.

Unique End-Of-Chapter Material

The end-of-chapter material is available in order to help students conceptualize what they have read.  Three types of questions have been included:

•    Review Questions to assess comprehension of priciples, topics, and ideas.
•    Discussion Questions for which there is a legitimate basis for a difference of opinion.
•    Exercises that provide an opportunity for the reader to put some of the concepts and ideas into practice on a small scale.

內容簡介：

本書適用於IT管理和IT策略的研究生和本科課程。作者們利用多年與企業合作的經驗，為學生提供了IT在商業中的演變的實際觀察。

80個真實公司案例：

未來的資訊系統經理將受益於麥克納林（McNurlin）所提供的強調“現實世界”的例子。全書共有80個案例，學生可以看到真實公司過去、現在和未來如何使用IT。例子包括：博客、即時通訊和社交網絡服務等。

時下熱門內容：

IT變化如此迅速，以至於教科書作者、從業人員、研究人員和學者很難跟上。這個專注的作者團隊努力包含最新的信息和統計數據。新增的兩個重大發展是：移動計算的概念以滿足即時需求，以及商業世界本身的變化，如國際貿易、國家和全球安全、網絡犯罪、外包和離岸、企業不法行為、恐怖主義和地區衝突。

歷史回顧：

本書提供學生對IT管理的歷史回顧，以了解IT在商業中的演變。本書中所學的教訓可以應用於未來的工作機會。第一章提供了信息和通信技術在商業中的歷史觀點，第四章提供了信息系統規劃的演進觀點。

對實踐經理和顧問有用：

本書適用於EMBA課程或研究生課程，其中許多學生也是職業人士，並且在畢業後為學生提供參考。本書對以下人員有用：希望瞭解問題和策略概述的高級商業執行官、必須將IT作為戰略資源實施的CIO、負責管理主要技術領域的資訊系統經理，以及希望更好地瞭解提供IT支持的問題和流程、促進組織中IT使用或現在負責監督其職能中IT管理的功能單位經理。

獨特的章末材料：

章末材料旨在幫助學生理解所讀內容。包括三種類型的問題：回顧問題（評估對原則、主題和思想的理解）、討論問題（有合理的不同意見基礎）和練習題。