Designing Interactions (Hardcover)

Description

Digital technology has changed the way we interact with everything from the games we play to the tools we use at work. Designers of digital technology products no longer regard their job as designing a physical object--beautiful or utilitarian--but as designing our interactions with it. In Designing Interactions, award-winning designer Bill Moggridge introduces us to forty influential designers who have shaped our interaction with technology. Moggridge, designer of the first laptop computer (the GRiD Compass, 1981) and a founder of the design firm IDEO, tells us these stories from an industry insider's viewpoint, tracing the evolution of ideas from inspiration to outcome. The innovators he interviews--including Will Wright, creator of The Sims, Larry Page and Sergey Brin, the founders of Google, and Doug Engelbart, Bill Atkinson, and others involved in the invention and development of the mouse and the desktop--have been instrumental in making a difference in the design of interactions. Their stories chart the history of entrepreneurial design development for technology.

Moggridge and his interviewees discuss such questions as why a personal computer has a window in a desktop, what made Palm's handheld organizers so successful, what turns a game into a hobby, why Google is the search engine of choice, and why 30 million people in Japan choose the i-mode service for their cell phones. And Moggridge tells the story of his own design process and explains the focus on people and prototypes that has been successful at IDEO--how the needs and desires of people can inspire innovative designs and how prototyping methods are evolving for the design of digital technology.

Designing Interactions is illustrated with more than 700 images, with color throughout. Accompanying the book is a DVD that contains segments from all the interviews intercut with examples of the interactions under discussion.

Interviews with:
Bill Atkinson • Durrell Bishop • Brendan Boyle • Dennis Boyle • Paul Bradley • Duane Bray • Sergey Brin • Stu Card • Gillian Crampton Smith • Chris Downs• Tony Dunne • John Ellenby • Doug Englebart • Jane Fulton Suri • Bill Gaver • Bing Gordon • Rob Haitani • Jeff Hawkins • Matt Hunter • Hiroshi Ishii • Bert Keely • David Kelley • Rikako Kojima • Brenda Laurel • David Liddle • Lavrans Løvlie • John Maeda • Paul Mercer • Tim Mott • Joy Mountford • Takeshi Natsuno • Larry Page • Mark Podlaseck • Fiona Raby • Cordell Ratzlaff • Ben Reason • Jun Rekimoto • Steve Rogers • Fran Samalionis • Larry Tesler • Bill Verplank • Terry Winograd • Will Wright

Award-winning designer Bill Moggridge is a founder of IDEO, one of the most successful design firms in the world and one of the first to integrate the design of software and hardware into the practice of industrial design. He has been Visiting Professor in Interaction Design at the Royal College of Art in London, Lecturer in Design at the London Business School, member of the Steering Committee for the Interaction Design Institute in Ivrea, Italy, and is currently Consulting Associate Professor in the Joint Program in Design at Stanford University. 

描述

數位科技已改變我們與遊戲、工作工具等事物互動的方式。數位科技產品的設計師不再將他們的工作視為設計一個物理物體（美觀或實用），而是設計我們與科技互動的方式。在《設計互動》一書中，屢獲殊榮的設計師比爾·莫格里奇向我們介紹了四十位影響我們與科技互動的設計師。莫格里奇是第一台筆記型電腦（GRiD Compass，1981年）的設計師，也是設計公司IDEO的創始人，他以業內人士的視角向我們講述了這些故事，追溯了從靈感到成果的思想演變。他訪問的創新者包括《模擬市民》的創作者威爾·萊特、Google的創始人拉里·佩奇和塞吉·布林，以及道格·恩格爾巴特、比爾·阿特金森等與鼠標和桌面的發明和發展有關的人士，他們在設計互動方面發揮了重要作用。他們的故事記錄了科技創業設計發展的歷史。

莫格里奇和他的受訪者討論了一些問題，例如為什麼個人電腦在桌面上有一個窗口，為什麼Palm的手持組織者如此成功，什麼使遊戲成為一種愛好，為什麼Google是首選的搜索引擎，以及為什麼日本有3000萬人選擇i-mode服務作為他們的手機服務。莫格里奇還講述了他自己的設計過程的故事，並解釋了IDEO成功的人民和原型的重點，以及原型方法在數位科技設計中的演變。

《設計互動》書中有700多張彩色圖片。附帶的DVD包含了所有訪談片段，並插入了討論中的互動示例。

訪談對象包括：比爾·阿特金森、德雷爾·畢夏普、布倫丹·博伊爾、丹尼斯·博伊爾、保羅·布拉德利、杜安·布雷、拉里·佩奇、斯圖·卡德、吉利安·克蘭普頓·史密斯、克里斯·唐斯、托尼·鄧恩、約翰·埃倫比、道格·恩格爾巴特、珍·富爾頓·蘇里、比爾·蓋弗、賓·戈登、羅布·海塔尼、傑夫·霍金斯、馬特·亨特、石井宏、伯特·基利、大衛·凱利、小島理香子、布倫達·勞雷爾、大衛·利德爾、拉夫蘭斯·洛夫利、約翰·馬埃達、保羅·默瑟、蒂姆·莫特、喬伊·芒福德、夏野剛、拉里·佩奇、馬克·波德拉塞克、菲歐娜·拉比、科德爾·拉茨拉夫、本·里森、列基本淳、史蒂夫·羅傑斯、弗蘭·薩馬利奧尼斯、拉里·特斯勒、比爾·弗普蘭克、特里·溫納格、威爾·萊特。

屢獲殊榮的設計師比爾·莫格里奇是IDEO的創始人之一，IDEO是世界上最成功的設計公司之一，也是最早將軟體和硬體設計整合到工業設計實踐中的公司之一。他曾擔任倫敦皇家藝術學院互動設計的客座教授，倫敦商學院設計講師，意大利伊夫雷亞互動設計學院指導委員會成員，目前是斯坦福大學聯合設計計劃的顧問副教授。