Building a TypePad Blog People Want to Read (Paperback)

Today, it seems everyone—from multinational corporations to your kid’s second-grade teacher—has a blog. They all have one, in part, because they have information they want to share with others—from customers and clients to neighbors and parents. But to actually build a good blog—to create a blog people want to read—takes thought, planning, and some effort. From picking the right TypePad plan and working with domains to managing posts and building a community, creating a successful blog involves making critical decisions at each step. In this book by blogger extraordinaire Scott McNulty, you’ll learn how to:

• Set up your account and work with blog-specific settings.
• Customize your blog to fit your personal or business needs.
• Manage your site with TypePad’s Dashboard.
• Monitor and make sense of traffic.
• Work with pages and—of course—publish your posts.
• Deal with comments, manage trackbacks, and handle comment spam.
• Find a stock theme—or customize one yourself.
• Work with images and photos.

如今，似乎每個人都有一個部落格，從跨國公司到你孩子的二年級老師都有。他們之所以有部落格，部分原因是因為他們有信息想要與他人分享，從客戶和客戶到鄰居和父母。但要真正建立一個好的部落格，創造一個人們想要閱讀的部落格，需要思考、計劃和一些努力。從選擇合適的TypePad計劃和處理域名到管理文章和建立社群，創建一個成功的部落格在每一步都需要做出關鍵決策。在這本由博客達人Scott McNulty撰寫的書中，你將學習如何：

• 設置帳戶並使用特定於部落格的設置。


• 根據個人或商業需求自定義部落格。


• 使用TypePad的儀表板管理網站。


• 監控並理解流量。


• 處理頁面，當然還有發布文章。


• 處理評論，管理引用回饋並處理評論垃圾郵件。


• 找到一個現成的主題，或自定義一個主題。


• 處理圖片和照片。