Tourism Supply Chain Management
Song, Haiyan
- 出版商: Routledge
- 出版日期: 2011-11-14
- 售價: $7,120
- 貴賓價: 9.5 折 $6,764
- 語言: 英文
- 頁數: 202
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 0415581559
- ISBN-13: 9780415581554
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相關分類:
管理與領導 Management-leadership
海外代購書籍(需單獨結帳)
商品描述
This significant and timely volume is the first to apply supply chain management theories and practices in the context of tourism. By doing so the book offers insight into the relationships between tourism enterprises, how co-ordination across organizations can be effectively achieved and how business performance can be improved.
作者簡介
Haiyan Song is Chair Professor of Tourism in the School of Hotel and Tourism Management, The Hong Kong Polytechnic University.
