Wireless Foresight: Scenarios of the Mobile World in 2015

Bo Karlson, Aurelian Bria, Jonas Lind, Peter Lönnqvist, Cristian Norlin

Wireless Foresight: Scenarios of the Mobile World in 2015
  • 出版商: Wiley
  • 出版日期: 2003-10-10
  • 售價: $3,910
  • 貴賓價: 9.5 折 $3,715
  • 語言: 英文
  • 頁數: 246
  • 裝訂: Hardcover
  • ISBN: 047085815X
  • ISBN-13: 9780470858158
  • 相關分類: Apple Developer

    • 海外代購書籍(需單獨結帳)

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Description:

Wireless Foresight deals with the development of the wireless communications industry and technology during the coming ten to fifteen years. Telecommunications is a global business of enormous proportions and is one of the largest industries in the world.

Written in a highly accessible and simple to read manner, this book is based around four scenarios of the wireless world in 2015. The focus is on the industry (i.e. infrastructure and terminal vendors, operators, and service developers and providers) as well as on new players.

  • Discusses the long-term developments described in the four scenarios and also short term issues, for example the challenges facing industry.
  • Uncovers important areas for technological research and discusses the critical challenges facing industry, for example; the high cost for infrastructure, the slow spectrum release, the stampeding system complexity, radiation, battery capacity, and the threat of a disruptive market change facing the telecommunications industry.
  • Offers a global approach whereby developments from around the world are described.
  • Employs the method of building full-scale scenarios as opposed to just identifying trends and making predictions.

Wireless Foresight is an invaluable and provocative read for top and middle management, strategists, business developers, technology managers, and entrepreneurs in the telecom, datacom and infocom industries alike. It is also of great interest to financial analysts and academics.

 

Table of Contents:

Preface.

1. Introduction.

The Wireless Industry at a Crossroads.

Be prepared for 2015.

Scenarios of the Wireless World of 2015.

Challenges for the Future.

Creating Scenarios.

Guide to the book.

PART I: SCENARIOS.

2. Wireless Explosion – Creative Destruction.

A Sunny Berlin day in 2015.

The Wireless Scene in 2015.

3. Slow Motion.

Ordinary Life in Stockholm and Business Life in Shanghai.

The Wireless Scene in 2015.

Wireless Technology in 2015.

4. Rediscovering Harmony.

A Weekday Morning in a Small Scandinavian Village.

The Wireless Scene in 2015.

Wireless Technology in 2015.

5. Big Moguls and Snoopy Governments.

Early April morning, Green Haven Gated Community, New York, US.

The Wireless Scene in 2015.

Wireless Technology in 2015.

PART II: DRIVERS OF DEVELOPMENT AND TECHNOLOGICAL IMPLICATIONS.

6. Trends and Fundamental Drivers.

Fourteen Trends Shaping the Scenarios.

Fundamental Drivers.

Theories Supporting Fundamental Drivers.

7. Technological Conclusions from Scenarios.

System Technology in 2015.

Mobile Terminals in 2015.

Mobile Services in 2015.

Part III – Challenges for the Future.

8. Challenges for Technical Research.

Low Cost Infrastructures and Services.

Seamless Mobility.

New and Advanced Services.

Usability and  Human-Machine Interface.

Health and Environment.

A Need for Cross-disciplinary Research.

9. Challenges for the Wireless Industry.

Introduction.

The Challenges.

10. Challenges for Key Regions.

US.

Europe.

China.

Japan and South Korea.

Part IV – Moving Into the Future With Scenarios.

11. Scenario Thinking and Scenario Making.

Logics of Scenario Creation.

Making our Scenarios.

Other Studies About the Future.

12. Summary and Concluding Remarks.

The Book in Brief.

Moving into the Future.

Appendix A: User Segments.

Appendix B: Wireless Foresight at Wireless@KTH.

Glossary.

References.

Author Biographies.

Index.

商品描述(中文翻譯)

描述：



Wireless Foresight探討了未來十到十五年無線通訊行業和技術的發展。電信是一個規模龐大的全球性行業，也是世界上最大的行業之一。


這本書以四個2015年無線世界的情景為基礎，以易於理解和閱讀的方式撰寫。重點放在行業（即基礎設施和終端供應商、運營商以及服務開發商和提供商）以及新的參與者上。



  • 討論了四個情景中描述的長期發展以及短期問題，例如行業面臨的挑戰。

  • 揭示了技術研究的重要領域，並討論了行業面臨的關鍵挑戰，例如基礎設施的高成本、頻譜釋放的緩慢、系統複雜性的增加、輻射、電池容量以及電信行業面臨的市場變革威脅。

  • 提供了一種全球方法，描述了來自世界各地的發展。

  • 採用建立全面情景的方法，而不僅僅是識別趨勢和做出預測。


Wireless Foresight對於電信、數據通信和信息通信行業的高層和中層管理人員、戰略家、業務開發人員、技術經理和企業家來說是一本寶貴且引人思考的讀物。對於金融分析師和學者也非常有興趣。



 


目錄：



前言。


1. 簡介。


無線行業的十字路口。


為2015年做好準備。


2015年無線世界的情景。


未來的挑戰。


創建情景。


本書指南。


第一部分：情景。


2. 無線爆炸-創造性破壞。


2015年的陽光明媚的柏林日子。


2015年的無線場景。


3. 慢動作。


斯德哥爾摩的普通生活和上海的商業生活。


2015年的無線場景。


2015年的無線技術。


4. 重新發現和諧。


一個小型斯堪的納維亞村莊的平日早晨。


2015年的無線場景。


2015年的無線技術。


5. 大亨和窺探政府。


四月初的早晨，綠色天堂閉門社區，Ne


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