Pulse: The New Science of Harnessing Internet Buzz to Track Threats and Opportunities (Hardcover)

Douglas W. Hubbard

Pulse: The New Science of Harnessing Internet Buzz to Track Threats and Opportunities (Hardcover)
  • 出版商: Wiley
  • 出版日期: 2011-05-03
  • 定價: $1,575
  • 售價: 1.9 折 $299
  • 語言: 英文
  • 頁數: 208
  • 裝訂: Hardcover
  • ISBN: 0470932368
  • ISBN-13: 9780470932360
  • 相關分類: 大數據 Big-data

    • 立即出貨(限量) (庫存=4)

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商品描述

The ultimate guide to mining the Internet for real-time assessment of trends and data

Showing how the Internet can be an incredible tool for businesses and others to measure trends in real time, Pulse describes tools for inexpensive and real time measurement methodologies businesses can start using right away. This timely book also puts this emerging science in perspective and explains how this new measurement instrument will profoundly change decision making in business and government.

  • Shows how the Internet can be used as an incredibly powerful measurement tool
  • Reveals how to mine the Internet to measure and forecast business progress
  • Written by leading expert in business analytics and performance management

Pulse reveals how the Internet is evolving into a tool for measuring and forecasting trends in society, the economy, public opinion and even public health and security. It is an absolutely essential book for every business leader to turn a powerful, underutilized tool to its complete potential.

商品描述(中文翻譯)

「挖掘互聯網以實時評估趨勢和數據的終極指南」

Pulse展示了互聯網如何成為企業和其他組織實時測量趨勢的令人難以置信的工具，並描述了企業可以立即開始使用的廉價和實時測量方法。這本及時的書籍還將這一新興科學放在了適當的背景下，並解釋了這種新的測量工具將如何徹底改變企業和政府的決策過程。

- 展示了互聯網如何成為一個極其強大的測量工具
- 揭示了如何利用互聯網測量和預測業務進展
- 由業務分析和績效管理的領先專家撰寫

Pulse揭示了互聯網如何演變成一個用於測量和預測社會、經濟、公眾意見甚至公共衛生和安全趨勢的工具。對於每一位企業領導者來說，這是一本絕對必不可少的書籍，可以將一個強大但未充分利用的工具發揮到完全的潛力。

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