Information Systems: Creating Business Value

Mark W. Huber, Craig A. Piercy, Patrick G. McKeown

商品描述

Description
Most students, regardless of their major, need to understand information systems and technologies and their importance to the success of business organizations. While many of today's students have lived with technology their whole lives, they do not see the connection between what they use every day and what they need to understand to be successful in the business world. Information Systems: Creating Business Value by Mark Huber, Craig Piercy and Pat McKeown of the University of Georgia is organized using a unique spiral approach that leads students from the individual, to the organization, to the business partner perspective, allowing them to begin with what they understand, and then expand that knowledge to understand how it can help them success in the business world.

Students are more engaged when they begin with what they already know. Therefore, the spiral approach to learning information systems used in this text reinforces learning through expansion of topics from the individual level, to the organizational level, and then to the business-partner level. This approach will enhance student engagement with the course material as well as improve retention.

Within each layer of the spiral are three chapters, the first of which focuses on the basics of business, the second on technology, and the third on decision-making and problem solving. The goal is to teach that the effective integration of IS with knowledge can drive the creation of significant business value.
 
 
Table of Contents
PART ONE: THE INDIVIDUAL PERSPECTIVE.

Chapter 1. Introduction to Information Systems.

Chapter 2. Fundamentals of Information Technology.

Chapter 3. Doing Knowledge Work to Create Business Value.

PART TWO: THE ORGANIZATIONAL PERSPECTIVE.

Chapter 4. Business Fundamentals and IT Strategy.

Chapter 5. IT for the Organization.

Chapter 6. Creating Connected Solutions Through IS.

PART THREE: THE BUSINESS PARTNER PERSPECTIVE.

Chapter 7. E-Commerce for Consumers and Organizations.

Chapter 8. E-Commerce Technologies.

Chapter 9. The Connected Enterprise: Business Partnering and Protecting.

Field Guides.

A. The Details of IT Hardware.

B. The Details of Software.

C. The Details of Networking.

D. The Details of SQL, Logical Modeling, and XML

商品描述(中文翻譯)

大多數學生,無論他們的專業是什麼,都需要了解信息系統和技術以及它們對企業組織成功的重要性。雖然今天的許多學生一生都與技術共存,但他們並不認識每天使用的東西與在商業世界中取得成功所需的知識之間的聯繫。喬治亞大學的馬克·休伯(Mark Huber)、克雷格·皮爾西(Craig Piercy)和帕特·麥克基恩(Pat McKeown)合著的《信息系統:創造商業價值》採用了一種獨特的螺旋方法,引導學生從個人到組織,再到商業合作夥伴的角度,讓他們從他們已經了解的知識開始,然後擴展這些知識以了解它如何幫助他們在商業世界中取得成功。

當學生從他們已經知道的知識開始時,他們更容易參與其中。因此,本教材中使用的學習信息系統的螺旋方法通過從個人層面擴展到組織層面,再到商業合作夥伴層面來強化學習。這種方法將提高學生對課程材料的參與度,並改善知識的保留。

在螺旋的每一層中,都有三個章節,第一章集中介紹商業基礎知識,第二章介紹技術,第三章介紹決策和問題解決。目標是教授有效整合信息系統與知識,以推動創造重要商業價值的能力。

目錄:

第一部分:個人角度。
第1章:信息系統簡介。
第2章:信息技術基礎。
第3章:進行知識工作以創造商業價值。

第二部分:組織角度。
第4章:商業基礎知識和IT戰略。
第5章:組織的信息技術。
第6章:通過信息系統創建連接解決方案。

第三部分:商業合作夥伴角度。
第7章:消費者和組織的電子商務。
第8章:電子商務技術。
第9章:連接企業:商業合作夥伴和保護。

附錄:
A. IT硬件的詳細信息。
B. 軟件的詳細信息。
C. 網絡的詳細信息。