Information Systems: Creating Business Value

Mark W. Huber, Craig A. Piercy, Patrick G. McKeown

  • 出版商: Wiley
  • 出版日期: 2006-12-15
  • 售價: $1,050
  • 貴賓價: 9.8$1,029
  • 語言: 英文
  • 頁數: 448
  • 裝訂: Paperback
  • ISBN: 0471265829
  • ISBN-13: 9780471265825
  • 立即出貨 (庫存=1)


Most students, regardless of their major, need to understand information systems and technologies and their importance to the success of business organizations. While many of today's students have lived with technology their whole lives, they do not see the connection between what they use every day and what they need to understand to be successful in the business world. Information Systems: Creating Business Value by Mark Huber, Craig Piercy and Pat McKeown of the University of Georgia is organized using a unique spiral approach that leads students from the individual, to the organization, to the business partner perspective, allowing them to begin with what they understand, and then expand that knowledge to understand how it can help them success in the business world.

Students are more engaged when they begin with what they already know. Therefore, the spiral approach to learning information systems used in this text reinforces learning through expansion of topics from the individual level, to the organizational level, and then to the business-partner level. This approach will enhance student engagement with the course material as well as improve retention.

Within each layer of the spiral are three chapters, the first of which focuses on the basics of business, the second on technology, and the third on decision-making and problem solving. The goal is to teach that the effective integration of IS with knowledge can drive the creation of significant business value.
Table of Contents

Chapter 1. Introduction to Information Systems.

Chapter 2. Fundamentals of Information Technology.

Chapter 3. Doing Knowledge Work to Create Business Value.


Chapter 4. Business Fundamentals and IT Strategy.

Chapter 5. IT for the Organization.

Chapter 6. Creating Connected Solutions Through IS.


Chapter 7. E-Commerce for Consumers and Organizations.

Chapter 8. E-Commerce Technologies.

Chapter 9. The Connected Enterprise: Business Partnering and Protecting.

Field Guides.

A. The Details of IT Hardware.

B. The Details of Software.

C. The Details of Networking.

D. The Details of SQL, Logical Modeling, and XML