Information Technology: Strategic Decision-Making for Managers
Henry C. Lucas JR
- 出版商: Wiley
- 售價: $5,526
- 貴賓價: 9.5 折 $5,250
- 語言: 英文
- 頁數: 446
- 裝訂: Hardcover
- ISBN: 0471652938
- ISBN-13: 9780471652939
Take an active role in managing technology!
From new business models to new types of business, information technology has become a key driver of business and an essential component of corporate strategy. But simply acquiring technology is not enough; organizations must manage IT effectively to gain the competitive advantage.
Henry Lucas's Information Technology: Strategic Decision Making for Managers focuses on the key knowledge and skills you need to take an active role in managing technology and obtain the maximum benefits from investing in IT. Offering streamlined, up-to-date coverage, the text is ideally suited for MBA students or anyone who wants to learn more about how to gain the competitive advantage by successfully managing IT.
* Focuses on managerial issues: This text explores the many real technology issues confronting today's managers, such as what to do with legacy systems, when to outsource, and how to choose a source of processing and services.
* Shows how to evaluate IT investments: Two full chapters cover the value of information technology and how to evaluate IT project proposals using both net present value and real options approaches.
* Balances technical and managerial coverage: This balance helps you understand how diverse companies have developed their IT architectures and environments.
* Explains the various applications of technology: Concrete examples illustrate major IT applications, such as ecommerce, ERP, CRM, decision and intelligent systems, and knowledge management.
Table of Contents:
Chapter 1. Technology Transforms the Organization.
Chapter 2. A Dynamic Model of IT Strategy in a Netcentric Economy.
Chapter 3. New Business Models.
Chapter 4. Organizational Transformation with IT.
Chapter 5. Globalization and IT in International Business.
Chapter 6. Assessing the Value of Investing in IT: The Productivity Paradox.
Chapter 7. Making the IT Investment Decision.
Chapter 8. Choosing Technology.
Chapter 9. Implementing IT.
Chapter 10. Structuring and Managing The IT Function.
Chapter 11. Management Control of Information Technology.
Chapter 12. The Legacy Environment.
Chapter 13. The First Component: Computer Systems.
Chapter 14. The Second Component: The Database.
Chapter 15. The Third Component: Powerful Networks.
Chapter 16. Electronic Commerce: Changing How Business Is Done.
Chapter 17. Business Process: Examples from ERP and CRM.
Chapter 18. Decision and Intelligent Systems.
Chapter 19. Knowledge Management: Benefiting from Core Competencies.
Chapter 20. Technology Haves and Have Nots: The Digital Divide in the US and the World.
Chapter 21. Ethical Issues and a Look Ahead.