Social Media for Small Business: Marketing Strategies for Business Owners
暫譯: 小型企業的社交媒體:商業主的行銷策略
Iseli, Franziska
- 出版商: Wiley
- 出版日期: 2021-04-05
- 售價: $870
- 貴賓價: 9.5 折 $827
- 語言: 英文
- 頁數: 240
- 裝訂: Quality Paper - also called trade paper
- ISBN: 0730390322
- ISBN-13: 9780730390329
-
相關分類:
行銷/網路行銷 Marketing
海外代購書籍(需單獨結帳)
相關主題
商品描述
Discover how social media can transform your business and help you attract more customers
Social Media For Small Business delivers a step-by-step guide to unlocking the potential of social media to grow your business. Award-winning author and entrepreneur Franziska Iseli walks you through how to use Facebook, LinkedIn, Instagram, YouTube, Twitter, and Pinterest to market your small-to medium-sized business. The book provides you with:
- Effective marketing strategies to get more out of your social media efforts.
- Systems to bring structure into your entire marketing approach.
- Tools to make your brand irresistible across your customer touchpoints.
- Case studies to highlight the application of the book's principles to the real-world
- Practical strategies you can put in place immediately to see a rapid return on investment
Perfect for busy business owners, business managers and marketing teams wanting to find new and effective marketing tools to attract more customers, Social Media For Small Business also belongs on the bookshelves of anyone who has difficulty with or wants to learn more about how social media can have a positive impact on their business and brand.
商品描述(中文翻譯)
發現社交媒體如何轉變您的業務並幫助您吸引更多客戶
小型企業的社交媒體 提供了一個逐步指南,幫助您發掘社交媒體的潛力以促進業務增長。獲獎作家及企業家 Franziska Iseli 將帶您了解如何利用 Facebook、LinkedIn、Instagram、YouTube、Twitter 和 Pinterest 來推廣您的中小型企業。這本書為您提供:
- 有效的行銷策略,以充分發揮您的社交媒體努力。
- 系統化的方法,為您的整體行銷策略帶來結構。
- 工具,使您的品牌在客戶接觸點上變得無法抗拒。
- 案例研究,突顯本書原則在現實世界中的應用。
- 實用策略,讓您能立即實施,以快速看到投資回報。
這本書非常適合忙碌的企業主、業務經理和行銷團隊,想要尋找新的有效行銷工具以吸引更多客戶,小型企業的社交媒體 也適合任何對社交媒體如何對其業務和品牌產生正面影響感到困惑或想要學習更多的人士擺放在書架上。
作者簡介
Franziska Iseli is an entrepreneur and the co-founder of Basic Bananas, The Business Hood, The Data People and Oceanlovers. She's a renowned marketing and brand strategist, adventurer, author and speaker. She's a board member at the global Entrepreneurs Organization and also sits on the UN subcommittee to support UN's Sustainable Development Goals through entrepreneurship.
作者簡介(中文翻譯)
Franziska Iseli 是一位企業家,也是 Basic Bananas、The Business Hood、The Data People 和 Oceanlovers 的共同創辦人。她是一位知名的行銷和品牌策略專家、冒險家、作家和演講者。她是全球企業家組織的董事會成員,並且在聯合國的子委員會中擔任職務,以透過企業創業支持聯合國的可持續發展目標。