MTIV: Process, Inspiration and Practice for the New Media Designer

Hillman Curtis

  • 出版商: New Riders
  • 出版日期: 2002-06-10
  • 定價: $1,420
  • 售價: 2.1$299
  • 語言: 英文
  • 頁數: 240
  • 裝訂: Paperback
  • ISBN: 0735711658
  • ISBN-13: 9780735711655
  • 立即出貨(限量) (庫存=4)



MTIV (Making the Invisible Visible) is an indispensable guide for the new age of media design. This book is about HOW to achieve the results that bring in profits and make you a better designer. This beautifully written and designed book unveils the methods behind Hillman Curtis' phenomenal success as a new media designer. In well-crafted narrative and instructional form, Hillman outlines his systematic approach for working with clients to develop clear, cogent, and creative communication - three "musts" for successful design.

Through trial and error, Hillman and his company honed a seven-step process for creating concepts, and developing and designing new media. Often overlooked or unknown by designers, the methods in this book are distilled from years of experience and enhanced by Hillman's years as a leader in the design field. Divided into three parts - "Process," "Inspiration," and "Practice" - the book offers a practical methodology for successful artistic and professional work and also offers technical advice for translating this to the web (color, XML, streaming media, and other topics are discussed). Written with a subtle sense of humor and narration that really flows, this book is a joy to read, with great advice that helps designers with their own design work.



《MTIV》(Making the Invisible Visible)是一本在新媒體設計新時代中不可或缺的指南。這本書講述了如何實現帶來利潤並使您成為更好的設計師的結果。這本寫得精美的書籍揭示了Hillman Curtis作為新媒體設計師取得驚人成功的方法。Hillman以精心製作的敘述和指導形式概述了他與客戶合作開發清晰、有力和創意溝通的系統化方法,這是成功設計的三個必要條件。