Web Programming And Internet Technologies: An E-Commerce Approach

<內容簡介>

Today's Web programmers are required to understand and use the tools and skills for both client and server-side programming. Web Programming and Internet Technologies: An E-Commerce Approach provides an accessible, comprehensive introduction to creating fully functioning websites with e-commerce capabilities. Ideal for the one-term course, or as a self-learning guide for professionals, the authors weave a continuing case study of a real-world commercial enterprise throughout the text that gradually grows in sophistication. Introductory chapters ask readers to create a simple website that uses the basic features of XHTML. Readers will continue to modify and expand their early work, creating a centralized mechanism for changing the look and feel of the site via cascading style sheets, and incorporating JavaScript, PHP, MySQL, and much more. A CD-ROM is included with every new copy of the text and includes complete and pre-tested XHTML and CSS markup for all web pages discussed, as well as all associated JavaScript and PHP scripts, and the data for setting up the MySQL database. With its hands-on, active-learning approach, students using this new full-color text will see, and experience first-hand, the many levels and capabilities of programming for the world wide web.

<章節目錄>

Ch1： Setting the Scene
Ch2： Establishing a Web Presence
Ch3： XHTML for Content Structure
Ch4： CSS for Content Presentation
Ch5： XHTML Forms for Data Collection and Submission
Ch6： JavaScript for Client-Side Computation and Data Validation
Ch7： JavaScript for Client-Side Content Behavior
Ch8： PHP for Server-Side Preprocessing
Ch9： MySQL for Server-Side Data Storage
Ch10： PHP and MySQL for Client-Server Database Interaction
Ch11： XML (eXtensible Markup Language) for Data Description
Ch12： Collecting, Analyzing and Using Visitor Data

內容簡介：
《Web程式設計與網際網路技術：電子商務方法》是一本易於理解且全面的介紹，教導讀者如何建立具有電子商務功能的完全運作網站。對於一學期的課程或專業人士的自學指南而言，本書以一個真實商業企業的案例研究貫穿全文，逐漸增加其複雜度。開頭的章節要求讀者創建一個使用XHTML基本功能的簡單網站。讀者將繼續修改和擴展他們的早期工作，通過層疊樣式表建立一個集中的機制來更改網站的外觀和感覺，並且還將整合JavaScript、PHP、MySQL等等。每本新書都附有一張CD-ROM，其中包含所有討論的網頁的完整且經過測試的XHTML和CSS標記，以及所有相關的JavaScript和PHP腳本，以及設置MySQL數據庫的數據。通過實踐和主動學習的方法，使用這本全彩色教材的學生將親身體驗到為全球網絡進行編程的多個層次和能力。

章節目錄：
Ch1：場景設置
Ch2：建立網絡存在
Ch3：XHTML的內容結構
Ch4：CSS的內容呈現
Ch5：XHTML表單用於數據收集和提交
Ch6：JavaScript用於客戶端計算和數據驗證
Ch7：JavaScript用於客戶端內容行為
Ch8：PHP用於服務器端預處理
Ch9：MySQL用於服務器端數據存儲
Ch10：PHP和MySQL用於客戶端和服務器端數據庫交互
Ch11：XML（可擴展標記語言）用於數據描述
Ch12：收集、分析和使用訪客數據