Content Management Bible (Paperback)

Bob Boiko

  • 出版商: Hungry Minds
  • 出版日期: 2001-11-29
  • 定價: $1,600
  • 售價: 2.5$399
  • 語言: 英文
  • 頁數: 1008
  • 裝訂: Paperback
  • ISBN: 076454862X
  • ISBN-13: 9780764548628
  • 相關分類: 大數據 Big-dataInformation-management
  • 立即出貨(限量) (庫存=1)



As the Information Age dawns, the information at our disposal expands haphazardly. The Content Management Bible answers these key questions about the system readers might employ to control the expansion of information and organize targeting and distribution:
  • What does a system that handles massive amounts of information look like, and how can a single system produce a wide range of well-targeted custom publications from the same information base?
  • How can a system be created that understands each piece of information and how do I transform content to fit the various distribution methods such as web, print, handhelds and others?
  • What are the steps and processes you need to create such a system, and how can this system serve an organization's overall business goals and future initiatives?

Table of Contents




Part I: What Is Content?

Chapter 1: Defining Data, Information, and Content.

Chapter 2: Content Has Format.

Chapter 3: Content Has Structure.

Chapter 4: Functionality Is Content, Too!

Chapter 5: But What Is Content Really?

Part II: What Is Content Management?

Chapter 6: Understanding Content Management.

Chapter 7: Introducing the Major Parts of a CMS.

Chapter 8: Knowing When You Need a CMS.

Chapter 9: The Roots of Content Management.

Chapter 10: The Branches of Content Management.

Part III: Doing Content Management Projects.

Chapter 11: Staffing a CMS.

Chapter 12: Working within the Organization.

Chapter 13: Getting Ready for a CMS.

Chapter 14: Securing a Project Mandate.

Chapter 15: Doing Requirements and Logical Design.

Chapter 16: Selecting Hardware and Software.

Chapter 17: Implementing the System.

Chapter 18: Rolling Out the System.

Part IV: The Logical Design of a CMS.

Chapter 19: The Wheel of Content Management.

Chapter 20: Working with Metadata.

Chapter 21: Cataloging Audiences.

Chapter 22: Designing Publications.

Chapter 23: Designing Content Components.

Chapter 24: Accounting for Authors.

Chapter 25: Accounting for Acquisition Sources.

Chapter 26: Designing Content Access Structures.

Chapter 27: Designing Workflow and Staffing Models.

Part V: Building a CMS.

Chapter 28: What Are Content Markup Languages?

Chapter 29: XML and Content Management.

Chapter 30: Processing Content.

Chapter 31: Building Collection Systems.

Chapter 32: Building Management Systems.

Chapter 33: Building Publishing Systems.




- 一個處理大量資訊的系統是什麼樣子的?如何從同一資訊庫中產生多種精準定位的定制出版物?
- 如何創建一個能理解每個資訊片段的系統?如何將內容轉換為適應網頁、印刷、手持設備等各種分發方式的形式?
- 創建這樣一個系統需要哪些步驟和流程?這個系統如何服務於組織的整體業務目標和未來計劃?

- 前言
- 致謝
- 簡介
- 第一部分:什麼是內容?
- 第二部分:什麼是內容管理?
- 第三部分:進行內容管理項目
- 第四部分:內容管理系統的邏輯設計
- 第五部分:構建內容管理系統
- 結語
- 索引