- This value-priced guide by one of the Top 25 Most Influential Women on the Web delivers 250 solutions, workarounds, tips, and annoyance-busters that Web designers won't find anywhere else
- Offers 500 pages of insider techniques to improve workflow and efficiency, save development time and money, and increase search engine rankings and site traffic, whether designers want to enhance an existing Web site or build a state-of-the-art site from scratch
- Covers topics such as HTML, XHTML, CSS, graphics and multimedia, cell phone and PDA accessibility, content development, tools, usability, information architecture, globalization, and site redesign
- Molly Holzschlag is a steering committee member of the Web Standards Project (WaSP) and spokesperson for the World Organization of Webmasters, as well as a frequent lecturer at industry conferences and the author of twenty-five previous books
Table of Contents:
Part I: Tools, Planning, and Content.
Chapter 1: Setting up a Master Toolbox.
Chapter 2: Managing Your Web Project.
Chapter 3: Architecting Your Information.
Chapter 4: Making Sites Usable and Persuasive.
Chapter 5: Creating and Managing Fantastic Content.
Part II: HTML, XHTML, CSS, and Accessibility.
Chapter 6: Crafting Pages with HTML.
Chapter 7: Moving Ahead with XHTML.
Chapter 8: Style Tips for Type and Design.
Chapter 9: Laying Out Pages with CSS.
Chapter 10: Adding Accessibility Features.
Part III: Designing Sites for Long-Term Success.
Chapter 11: Sophisticated Visual Design.
Chapter 12: Spicing It Up with Dynamic Content .
Chapter 13: Keeping Sites Fresh and Engaging.
Chapter 14: Improving Site Ranking and Managing.
Chapter 15: Dealing with Growth and Redesigns.
Part IV: Appendixes.
Appendix A: Demystifying Service Provision.
Appendix B: Overview of Application and Database Technology.
Appendix C: Helpful Reading, Web Sites, and Resources.