Becoming Data Literate: Building a Great Business, Culture and Leadership Through Data and Analytics
暫譯: 培養資料素養:透過資料與分析打造卓越企業、文化與領導力

Reed, David

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商品描述

Data is a must-have for any business looking to thrive. So is having leadership who 'get' data and use it to support their decision-making.

But how do you embed the use of data and analytics across your organisation so they truly support every process end-to-end?

Becoming data literate in this way is a journey that involves vision, strategy, value creation, culture and data foundations. With an evidence-based framework to guide you, this book lays out a roadmap to ensure you get where you need to go.

商品描述(中文翻譯)

資料是任何想要蓬勃發展的企業不可或缺的要素。同樣重要的是,擁有真正理解資料,並運用資料支援決策的領導團隊。

但要如何將資料與分析的運用融入整個組織,讓它們真正支援每個流程的端到端運作?

以這種方式建立資料素養(data literacy)是一段旅程,涵蓋願景、策略、價值創造、組織文化與資料基礎。透過一套以實證為基礎的框架引導,本書將提出一份路線圖,確保您能抵達所需的目標。