Introduction to Information Systems, 5/e (IE-Paperback)

R. Kelly Rainer, Brad Prince, Casey G. Cegielski

  • 出版商: Wiley
  • 出版日期: 2014-04-28
  • 定價: $1,260
  • 售價: 6.0$756
  • 語言: 英文
  • 頁數: 424
  • 裝訂: Paperback
  • ISBN: 111880855X
  • ISBN-13: 9781118808559
  • 相關分類: Information-management
  • 立即出貨(限量) (庫存=1)

商品描述

<內容簡介>

The goal of Rainer, Introduction to Information Systems 5e is to teach all business majors, especially undergraduate ones, how to use information technology to master their current or future jobs and to help ensure the success of their organization.  To accomplish this goal, this text helps students to become informed users; that is, persons knowledgeable about information systems and information technology. The focus is not on merely learning the concepts of IT but rather on applying those concepts to facilitate business processes. The content concentrate on placing information systems in the context of business, so that students will more readily grasp the concepts presented in the text.

The theme of this book is What’s In IT for Me? This question is asked by all students who take this course. The book will show you that IT is the backbone of any business, whether a student is majoring in Accounting, Finance, Marketing, Human Resources, or Production/Operations Management.

<章節目錄>

Chapter 2 - Organizational Strategy, Competitive Advantage, and Information Systems
Chapter 3 - Ethics and Privacy
Chapter 4 - Information Security
Chapter 5 - Data and Knowledge Management
Chapter 6 - Telecommunications and Networking
Chapter 7 - E-Business and E-Commerce
Chapter 8 - Wireless, Mobile Computing, and Mobile Commerce
Chapter 9 - Social Computing
Chapter 10 - Information Systems within the Organization
Chapter 11 - Customer Relationship Management and Supply Chain Management
Chapter 12 - Business Analytics
Chapter 13 - Acquiring Information Systems and Applications
Appendix A - Hardware
Appendix B - Software
Appendix C - Cloud Computing
Appendix D - Intelligent Systems

 

商品描述(中文翻譯)

Rainer, Introduction to Information Systems 5e的目標是教導所有商業專業的學生,尤其是本科生,如何使用資訊科技來掌握他們目前或未來的工作,並幫助確保組織的成功。為了實現這個目標,本書幫助學生成為「知識豐富的使用者」,也就是對資訊系統和資訊科技有知識的人。重點不僅僅是學習資訊科技的概念,而是應用這些概念來促進業務流程。內容集中在將資訊系統置於業務的背景中,以便學生更容易理解書中介紹的概念。

本書的主題是「對我有什麼好處?」這是所有修讀這門課程的學生所問的問題。本書將向您展示,無論學生專攻會計、金融、市場營銷、人力資源還是生產/運營管理,資訊科技都是任何企業的支柱。

以下是章節目錄: