Visualizing Financial Data

Your data provides a snapshot of the state of your business and is key to the success of your conversations, decisions, and communications. But all of that communication is lost — or incorrectly interpreted — without proper data visualizations that provide context and accurate representation of the numbers. In Visualizing Financial Data, authors Julie Rodriguez and Piotr Kaczmarek draw upon their understanding of information design and visual communication to show you how to turn your raw data into meaningful information. Coverage includes current conventions paired with innovative visualizations that cater to the unique requirements across financial domains, including investment management, financial accounting, regulatory reporting, sales, and marketing communications.

Presented as a series of case studies, this highly visual guide presents problems and solutions in the context of real-world scenarios. With over 250 visualizations, you’ll have access to relevant examples that serve as a starting point to your implementations.

• Expand the boundaries of data visualization conventions and learn new approaches to traditional charts and   graphs

• Optimize data communications that cater to you and your audience

• Provide clarity to maximize understanding

• Solve data presentation problems using efficient visualization techniques

• Use the provided companion website to follow along with examples

The companion website gives you the illustration files and the source data sets, and points you to the types of resources you need to get started. 

一種全新的財務數據可視化方法，以提高準確性和理解度

您的數據提供了您業務狀況的快照，是您對話、決策和溝通成功的關鍵。但是，如果沒有提供上下文和準確的數字表示，所有這些溝通都將丟失或被錯誤解讀。在《財務數據可視化》一書中，作者Julie Rodriguez和Piotr Kaczmarek利用他們對信息設計和視覺傳達的理解，向您展示如何將原始數據轉化為有意義的信息。內容包括與金融領域的獨特需求相適應的創新可視化方法，包括投資管理、財務會計、監管報告、銷售和市場營銷溝通等。

這本高度視覺化的指南以一系列案例研究的形式呈現問題和解決方案，將其置於現實場景的背景下。通過250多個可視化示例，您將獲得相關示例，作為實施的起點。

• 擴展數據可視化慣例的界限，學習傳統圖表和圖形的新方法
• 優化適合您和您的觀眾的數據溝通
• 提供清晰度以最大限度地提高理解度
• 使用高效的可視化技術解決數據呈現問題
• 使用提供的附帶網站來跟隨示例

附帶網站提供插圖文件和源數據集，並指引您獲取所需的資源。