Starting an Online Business All-in-One For Dummies, 4/e (Paperback)

Starting an online business can be a tricky undertaking. Luckily, Starting an Online Business All-in-One For Dummies, 4^th Edition gives you the business savvy needed to make your online business boom. Cutting through technical jargon and hype, this plain-English guide arms you with everything you need to succeed, from developing a business plan and designing your website to making the most of marketing through social media—and everything in between. Plus, you'll get ideas for funding your online start-up, tips for moving your brick-and-mortar customers online, ways to breathe new life into a tired business, the latest on trademarks and copyrights, and much more.

• Includes updated information on web page design with HTML 5 and CSS, new analysis tools, and search engine optimization
• Gives you trusted information on Internet security
• Covers niche and advanced e-commerce topics

If you're in the exciting position of planning, launching, or maintaining a successful online business, this all-encompassing guide will make you an online entrepreneur in no time.

一本全方位指南，告訴你開始網上業務所需的一切

開始一個網上業務可能是一個棘手的事情。幸運的是，《Starting an Online Business All-in-One For Dummies, 4th Edition》提供了您所需的商業智慧，讓您的網上業務蓬勃發展。這本以平易近人的方式解釋，幫助您成功所需的一切，從制定業務計劃和設計網站，到充分利用社交媒體進行營銷，以及其他各種事項。此外，您還將獲得籌集網上初創資金的想法，將您的實體店面客戶轉移到網上，為一個疲憊的業務注入新生命，最新的商標和版權信息等等。

• 包括有關使用HTML 5和CSS進行網頁設計的最新信息，新的分析工具和搜索引擎優化


• 為您提供可信的互聯網安全信息


• 涵蓋利基和高級電子商務主題

如果您正計劃、啟動或維護一個成功的網上業務，這本全面的指南將使您成為一名網上企業家。