Smart Decisions: A Structured Approach to Decision Analysis Using McDa

使用 Excel(R) 和 R 探索多準則決策分析的基礎知識

在《智慧決策：使用 MCDA 的結構化決策分析方法》一書中，一個傑出的決策專家團隊提供了對多準則決策分析方法基礎知識的全面且深入的探索。該書提供了使用運籌學中最強大方法之一對決策問題進行建模的指導。

每一章介紹一種核心的多準則決策分析方法，並引導讀者逐步實施該方法，首先使用 Microsoft(R) Excel(R)，然後使用 R，一種流行的分析語言。

該書還包括：
- 對多準則決策分析方法以及在 Microsoft Excel 和 R 中應用這些方法的詳細、逐步指南
- 大量插圖、R 代碼和軟件截圖，以幫助讀者理解所討論的概念
- Excel 和 R 編程的入門指南

《智慧決策：使用 MCDA 的結構化決策分析方法》非常適合攻讀工商管理碩士課程和商學院的研究生，同時也是在商業、金融、應用數學和工程領域應用 MCDA 的從業人員的理想資源。

Dr. Richard Edgar Hodgett is the MBA director and an associate professor in business analytics and decision science at Leeds University Business School. He previously was the director of student education for the Management Department and the program director of the MSc in Business Analytics and Decision Sciences. Richard specialises in creating decision support systems and working with industry to solve analytical problems. Prior to his academic career, Richard was an Innovation Specialist who developed software now used by some of the world's leading companies in the pharmaceutical and speciality chemical sectors.

Dr. Sajid Siraj is an associate professor in business analytics and the program director for a postgraduate program in business analytics and decision sciences. He is an active researcher in the field of decision support systems. He started his career as an electrical engineer working on microchip designing and developing device drivers. He also worked in the telecom sector for many years working on machine learning tools to identify potential frauds. Dr Siraj has developed open-source decision support tools which have been downloaded around the globe and has been used in numerous organisations. Dr Siraj has published in quality journals in the fields of operational research and decision support. His main research interests are in the field of explainability and fairness in decision support systems, primarily focusing on the machine learning algorithms.

Dr. Ellen Louise Hogg is a lecturer in business analytics who specialises in teaching data analytics, interactive visualisations and statistics. Louise gained her PhD at the University of Bristol investigating the mechanisms of memory that are affected during Alzheimer's disease. She then moved on to become a postdoctoral researcher at the University of Bradford where she further investigated how inflammatory factors effect mechanisms of memory and specifically the role that these could be playing in associated diseases. It is the statistical and analytical skills that she learnt here that lead her to becoming interested in data analytics.

Dr. Richard Edgar Hodgett是利茲大學商學院的MBA主任和商業分析與決策科學副教授。他曾擔任管理學系的學生教育主任和商業分析與決策科學碩士課程的課程主任。Richard專注於創建決策支援系統並與行業合作解決分析問題。在學術生涯之前，Richard是一位創新專家，開發了現在被世界領先的製藥和特殊化學行業公司使用的軟件。

Dr. Sajid Siraj是商業分析的副教授，也是商業分析和決策科學研究生課程的課程主任。他是決策支援系統領域的活躍研究者。他的職業生涯始於擔任電氣工程師，從事微芯片設計和開發設備驅動程序的工作。他還在電信行業工作多年，致力於開發機器學習工具以識別潛在的欺詐行為。Siraj博士開發了開源的決策支援工具，已在全球范圍內下載並在眾多組織中使用。他在運營研究和決策支援領域的優質期刊上發表了論文。他的主要研究興趣是解釋性和公平性的決策支援系統，主要關注機器學習算法。

Dr. Ellen Louise Hogg是商業分析的講師，專門教授數據分析、互動可視化和統計學。Louise在布里斯托大學獲得博士學位，研究了阿爾茨海默病期間受影響的記憶機制。然後，她轉到布拉德福德大學擔任博士後研究員，進一步研究了炎症因素如何影響記憶機制，特別是這些因素在相關疾病中可能扮演的角色。正是在這里她學到的統計和分析技能使她對數據分析產生了興趣。