Disciplined Entrepreneurship Workbook
暫譯: 有紀律的創業工作手冊
Aulet, Bill
- 出版商: Wiley
- 出版日期: 2017-04-03
- 售價: $1,160
- 貴賓價: 9.5 折 $1,102
- 語言: 英文
- 頁數: 288
- 裝訂: Quality Paper - also called trade paper
- ISBN: 1119365791
- ISBN-13: 9781119365792
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相關主題
商品描述
The essential companion to the book that revolutionized entrepreneurship
Disciplined Entrepreneurship Workbook provides a practical manual for working the 24-step framework presented in Disciplined Entrepreneurship. Unlocking key lessons and breaking down the steps, this book helps you delve deeper into the framework to get your business up and running with a greater chance for success. You'll find the tools you need to sharpen your instinct, engage your creativity, work through hardship, and give the people what they want--even if they don't yet know that they want it. Real-world examples illustrate the framework in action, and case studies highlight critical points that can make or break you when your goal is on the line. Exercises and assessments help you nail down your strengths, while pointing out areas that could benefit from reinforcement--because when it comes to your business, "good enough" isn't good enough--better is always better.
Disciplined Entrepreneurship transformed the way that professionals think about starting a company, and this book helps you dig into the proven framework to make your business dreams a reality.
- Delve deeper into the 24 steps to success
- Innovate, persevere, and create the product people want
- Internalize lessons learned from real-world entrepreneurs
- Test your understanding with exercises and case studies
The book also includes new material on topics the author has found to be extremely useful in getting the most value out of the framework including Primary Market Research, Windows of Opportunity and Triggers. The book also introduces the Disciplined Entrepreneurship Canvas to track your progress on this journey.
Starting a company is a serious undertaking, with plenty of risk and sacrifice to go around--so why not minimize the risk and make the outcome worth the sacrifice? Author Bill Aulet's 24-step framework is proven to build a successful business; the key is in how well you implement it. Disciplined Entrepreneurship Workbook helps you master the skills, tools, and mindset you need to get on your path to success.
商品描述(中文翻譯)
徹底改變創業方式的書籍的必備伴侶
有紀律的創業工作手冊 提供了一本實用的手冊,幫助您運用在 有紀律的創業 中提出的 24 步驟框架。這本書解鎖了關鍵課程並分解了步驟,幫助您更深入地了解該框架,以更高的成功機會啟動您的業務。您將找到所需的工具,以提升您的直覺、激發創意、克服困難,並滿足人們的需求——即使他們尚未意識到自己想要什麼。真實世界的例子展示了框架的實際應用,案例研究突顯了在目標面臨挑戰時可能成就或毀掉您的關鍵點。練習和評估幫助您確定自己的優勢,同時指出可以加強的領域——因為對於您的業務來說,「夠好」並不夠好——更好 總是更好。
有紀律的創業 改變了專業人士對創辦公司的思考方式,而這本書幫助您深入挖掘這一經過驗證的框架,將您的商業夢想變為現實。
- 深入了解成功的 24 步驟
- 創新、堅持,並創造人們想要的產品
- 內化來自真實世界創業者的經驗教訓
- 通過練習和案例研究測試您的理解
本書還包括作者發現對於充分利用該框架極為有用的新材料,包括主要市場研究、機會窗口和觸發因素。本書還介紹了有紀律的創業畫布,以跟踪您在這段旅程中的進展。
創辦公司是一項嚴肅的事業,伴隨著大量的風險和犧牲——那麼為什麼不減少風險,讓結果值得這些犧牲呢?作者 Bill Aulet 的 24 步驟框架已被證明能夠建立成功的業務;關鍵在於您實施的效果如何。有紀律的創業工作手冊 幫助您掌握成功所需的技能、工具和心態,讓您走上成功之路。
作者簡介
BILL AULET is Managing Director of the Martin Trust Center for MIT Entrepreneurship and a Senior Lecturer at the MIT Sloan School of Management. Prior to joining MIT, Bill had a 25-year track record of success in business, beginning at IBM, where he worked for 11 years, before becoming a serial entrepreneur. He started and ran Cambridge Decision Dynamics and SensAble Technologies. Today, in addition to teaching at MIT, he works around the world with individual entrepreneurs, small companies, educators, large companies, and governments to promote innovation-driven entrepreneurship.
DisciplinedEntrepreneurship.com
作者簡介(中文翻譯)
比爾·奧萊特是麻省理工學院創業中心的常務董事及麻省理工學院斯隆管理學院的高級講師。在加入麻省理工學院之前,比爾在商業領域擁有25年的成功經歷,最初在IBM工作了11年,之後成為一名連續創業家。他創辦並經營了劍橋決策動力公司(Cambridge Decision Dynamics)和SensAble Technologies。如今,除了在麻省理工學院教學外,他還在全球範圍內與個別創業者、小型公司、教育工作者、大型公司和政府合作,推動以創新為驅動的創業精神。
DisciplinedEntrepreneurship.com