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How to Run Seminars and Workshops: Presentation Skills for Consultants, Trainers, Teachers, and Salespeople
暫譯: 如何舉辦研討會和工作坊:顧問、培訓師、教師和銷售人員的演講技巧

Jolles, Robert L.

  • 出版商: Wiley
  • 出版日期: 2017-03-27
  • 售價: $1,150
  • 貴賓價: 9.5$1,093
  • 語言: 英文
  • 頁數: 352
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 1119374340
  • ISBN-13: 9781119374343
  • 海外代購書籍(需單獨結帳)

相關主題

商品描述

Make your message stick with expert help from this classic trainer's resource

How to Run Seminars and Workshops is the classic guide for trainers and presenters in any industry. Packed with clear advice and real-world practicality, this book covers all aspects including planning, setup, delivery, coaching, and more--including valuable guidance on selling your services. This new Fourth Edition has been updated and expanded, with new information on training simulations, self-marketing, and online delivery. New templates and worksheets help you sell your presentation more effectively, and insider tips leave you equipped to handle any situation that might arise. Novice presenters will find extensive guidance for every phase of the process, and even veteran presenters will learn how to fine-tune and adjust their methods to suit their audience and mode of delivery.

Most trainers and presenters know all they need to know about their chosen topic, but very few know how to present it effectively. For more than a decade, this book has been training the trainers--from behind-the-scenes preparations to "in the pit" performance and working with trainees hands-on, straightforward guidance shows you how to:

  • Capture and hold the audience's interest with expert pacing and visual aids
  • Take advantage of new technologies that make training more accessible
  • Prepare each session thoroughly to avoid mistakes, malfunctions, and delays
  • Offer effective feedback, fine-tune delivery, market your services, and more

As training departments shrink--many disappearing entirely--more and more companies are turning to keynote and workshop delivery as a way of reaching key clients. Podcasts are replacing live training, and new technology is continually changing the way presentations are made. Professional trainers and speakers must understand the nuances of any audience/delivery permutation, and tailor their methods to match. How to Run Seminars and Workshops is a trusted resource for presenters seeking to boost their effectiveness at any level, in any industry.

商品描述(中文翻譯)

讓您的訊息深入人心,藉由這本經典培訓資源的專家協助

如何舉辦研討會和工作坊 是針對任何行業的培訓師和演講者的經典指南。這本書充滿了清晰的建議和實用的現實案例,涵蓋了所有方面,包括規劃、設置、傳遞、輔導等,還包括有關銷售服務的寶貴指導。這本全新的第四版已經更新和擴展,新增了有關培訓模擬、自我行銷和線上傳遞的新資訊。新的模板和工作表幫助您更有效地銷售您的演示,內部提示讓您能夠應對可能出現的任何情況。初學者演講者將會在每個階段找到廣泛的指導,即使是資深演講者也能學會如何微調和調整他們的方法,以適應觀眾和傳遞模式。

大多數培訓師和演講者對他們所選擇的主題了解得很透徹,但很少有人知道如何有效地呈現它。十多年來,這本書一直在培訓培訓師——從幕後準備到「實地」表現,並與學員進行實際操作,簡單明瞭的指導告訴您如何:

  • 以專業的節奏和視覺輔助工具吸引並保持觀眾的興趣
  • 利用新技術使培訓更具可及性
  • 徹底準備每一場會議,以避免錯誤、故障和延誤
  • 提供有效的反饋,微調傳遞,行銷您的服務,等等

隨著培訓部門縮減——許多部門完全消失——越來越多的公司轉向主題演講和工作坊的方式來接觸關鍵客戶。播客正在取代現場培訓,而新技術不斷改變演示的方式。專業的培訓師和演講者必須理解任何觀眾/傳遞組合的細微差別,並調整他們的方法以匹配。如何舉辦研討會和工作坊 是一個值得信賴的資源,幫助演講者在任何層級、任何行業提升他們的有效性。

作者簡介

A sought-after speaker and bestselling author, ROB JOLLES teaches, entertains, and inspires audiences worldwide. He is president of Jolles Associates, Inc., an independent training consulting firm, and a training consultant for more than 100 Fortune 500 companies, more than fifty financial institutions, numerous universities, and powerhouse organizations like Disney, Toyota, Northrop Grumman, and NASA. His bestselling books have been translated into more than a dozen languages. He lives in Chevy Chase, Maryland. For more information, visit www.jolles.com.

作者簡介(中文翻譯)

一位備受追捧的演講者和暢銷書作者,**ROB JOLLES** 在全球範圍內教授、娛樂和啟發觀眾。他是 Jolles Associates, Inc. 的總裁,這是一家獨立的培訓諮詢公司,並且是超過 100 家《財富》500 強公司的培訓顧問,還為五十多家金融機構、眾多大學以及像迪士尼、豐田、諾斯羅普·格魯曼和 NASA 等強大組織提供服務。他的暢銷書已被翻譯成十多種語言。他居住在馬里蘭州的 Chevy Chase。欲了解更多信息,請訪問 **www.jolles.com**。