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商品描述
Why modern technology frustrates users and how developers can fix it
Fixing Tech: Make It Just Work examines why smart devices still fail their users despite decades of advancement. David S. Platt, a Microsoft Software Legend who teaches computer science at Harvard University Extension School, dissects the persistent disconnect between what technologists build and what users actually experience. Research shows 88% of online consumers avoid returning after a bad experience, and 90% abandon apps due to poor performance.
Platt identifies specific user interface pain points across modern technology, from voice assistants to AI-driven products, and offers concrete guidance on how software companies can understand the perspective of their users. The book provides a framework for evaluating what better technology could look like and how development teams can prioritize usability over feature accumulation in their design processes.
Readers will also find:
- Strategies for software companies to adopt a user-first perspective rather than prioritizing the latest technical features
- Real-world examples of technology failures drawn from consumer experiences with voice assistants, smart devices, and web interfaces
- Practical approaches for engineering managers to evaluate and improve user experience across their product development lifecycle
- A sharp, witty critique that reframes how developers and technical leaders think about the people using their products
Written for software developers, engineering managers, and tech industry leaders working in startups, mid-sized companies, and enterprise environments, Fixing Tech delivers a direct look at the user experience problems that persist across modern software, along with actionable guidance for building technology that serves its users.
商品描述(中文翻譯)
現代科技為何讓使用者感到挫折，以及開發人員如何改善
《Fixing Tech: Make It Just Work》探討了儘管科技已發展數十年，智慧裝置為何仍無法滿足使用者需求。David S. Platt 是 Microsoft Software Legend，並於 Harvard University Extension School 授課。他深入剖析技術人員所建構的產品，與使用者實際體驗之間長期存在的落差。研究顯示，88% 的線上消費者在遭遇糟糕的體驗後，會避免再次造訪；而 90% 的使用者則會因效能不佳而放棄使用應用程式。
Platt 找出現代科技中的特定使用者介面痛點，涵蓋語音助理到 AI 驅動的產品，並針對軟體公司如何理解使用者觀點，提供具體指引。本書建立了一套評估架構，用來思考更優質的科技應具備哪些特徵，以及開發團隊如何在設計流程中，將可用性置於不斷堆疊功能之上。
讀者還將了解：
• 軟體公司如何採取以使用者為優先的觀點，而不是一味追求最新的技術功能
• 從消費者使用語音助理、智慧裝置與網頁介面的經驗中，整理出的科技失敗真實案例
• 工程管理者如何在整個產品開發生命週期中，評估並改善使用者體驗的實務方法
• 犀利而風趣的評論，重新思考開發人員與技術領導者應如何看待產品使用者
《Fixing Tech》適合在新創公司、中型企業與企業環境中工作的軟體開發人員、工程管理者及科技產業領導者閱讀。本書直接檢視現代軟體中持續存在的使用者體驗問題，並提供可實際採行的指引，協助讀者打造真正服務使用者的科技產品。
作者簡介
DAVID S. PLATT is the founder of Rolling Thunder Computing, an education and consulting practice. A Microsoft-designated Software Legend, he has more than twenty years of programming experience, teaches software development at Harvard University Extension School, and is a frequent conference speaker. He is the author of twelve previous books, including the bestselling Why Software Sucks.
作者簡介(中文翻譯)
DAVID S. PLATT 是 Rolling Thunder Computing 的創辦人，該公司提供教育與顧問服務。他獲 Microsoft 評選為 Software Legend，擁有超過 20 年的程式設計經驗，目前在 Harvard University Extension School 教授軟體開發，並經常受邀在各類研討會上演講。他曾著有 12 本書，包括暢銷書《Why Software Sucks》。
