SMACing the Bank: How to Use Social Media, Mobility, Analytics and Cloud Technologies to Transform the Business Processes of Banks and the Banking Experience
暫譯: SMAC銀行轉型:如何利用社交媒體、移動性、分析和雲端技術改變銀行業務流程及客戶體驗
Balaji Raghunathan, Rajashekara Maiya
- 出版商: CRC
- 出版日期: 2017-11-13
- 售價: $2,850
- 貴賓價: 9.5 折 $2,708
- 語言: 英文
- 頁數: 344
- 裝訂: Hardcover
- ISBN: 1498711936
- ISBN-13: 9781498711937
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商品描述
The formula for the Future of Work is called SMAC - social, mobile, analytics and cloud on one integrated stack where each function enables another to maximize its effect. This is the new enterprise IT model delivering an organization that is more connective, collaborative, real time and productive. This book provides a comprehensive view of how SMAC Technologies are impacting the entire banking "eco-system" as well as the key stakeholders, namely customers, employees and partners.
商品描述(中文翻譯)
未來工作的公式被稱為 SMAC - 社交、行動、分析和雲端,這四個功能整合在一個堆疊中,每個功能都能促進其他功能以最大化其效果。這是新的企業 IT 模型,提供一個更具連結性、協作性、即時性和生產力的組織。本書全面探討 SMAC 技術如何影響整個銀行「生態系統」以及主要利益相關者,即客戶、員工和合作夥伴。