7 Rules for Positive, Productive Change: Micro Shifts, Macro Results

Change is difficult but essential--Esther Derby offers seven guidelines for change by attraction, an approach that draws people into the process so that instead of resisting change, they embrace it.

Even if you don't have change management in your job description, your job involves change. Change is a given as modern organizations respond to market and technology advances, make improvements, and evolve practices to meet new challenges. This is not a simple process on any level. Often, there is no indisputable right answer, and responding requires trial and error, learning and unlearning. Whatever you choose to do, it will interact with existing policies and structures in unpredictable ways. And there is, quite simply, a natural human resistance to being told to change.

Rather than creating more rigorous preconceived plans or imposing change by decree, agile software developer turned organizational change expert Esther Derby offers change by attraction, an approach that is adaptive and responsive and engages people in learning, evolving, and owning the new way. She presents a set of seven heuristics--guides to problem-solving--that empower people to achieve outcomes within broad constraints using their personal ingenuity and creativity.

When you work by attraction, you give space and support for people to feel the loss that comes with change and help them see what is valuable about the future you propose. Resistance fades because people feel there is nothing to push against--only something they want to move toward. Derby's approach clears the fog to provide a new way forward that honors people and creates safety for change.

改變是困難但必要的──Esther Derby 提供了七個吸引力改變的指南，這種方法能夠吸引人們參與過程，使他們不再抗拒改變，而是擁抱它。

即使你的工作描述中沒有變革管理，你的工作也涉及到變革。隨著現代組織對市場和技術進步做出回應，進行改進並演變實踐以應對新的挑戰，變革是必然的。這在任何層面上都不是一個簡單的過程。通常，沒有明確正確的答案，回應變革需要試驗和錯誤、學習和遺忘。無論你選擇做什麼，它都會以不可預測的方式與現有政策和結構互動。而且，被告知改變的人自然會有抵抗。

Esther Derby，一位從敏捷軟體開發者轉型為組織變革專家的人，提出了吸引力改變的方法，這種方法是適應性和響應性的，並讓人們參與學習、演變和擁有新的方式。她提出了一套七個啟發式──解決問題的指南──讓人們能夠在廣泛的限制條件下達成目標，利用個人的聰明才智和創造力。

當你以吸引力的方式工作時，你給予人們空間和支持，讓他們感受到改變帶來的損失，並幫助他們看到你提出的未來的價值。抵抗會消退，因為人們感覺沒有什麼可以對抗的，只有他們想要向前邁進的東西。Derby的方法消除了迷霧，提供了一種尊重人們並為變革創造安全的新途徑。

ESTHER DERBY draws on four decades of leading, observing, and living through organizational change, combining a deep knowledge of complex adaptive systems with an attention to people. She is the founder of esther derby associates, inc., working with a broad array of clients from Fortune 500 companies to start-ups. She also teaches workshops around the world, supporting leaders to amplify empowerment, engage their organizations in joint problem solving, and evolve their systems toward better results.

ESTHER DERBY憑藉四十年的領導、觀察和經歷組織變革的經驗，結合對複雜適應性系統的深入了解和對人的關注。她是esther derby associates, inc.的創始人，與從財富500強公司到初創企業的廣泛客戶合作。她還在世界各地教授工作坊，支持領導者增強授權，讓組織共同解決問題，並使系統朝著更好的結果發展。