Business Intelligence: The Savvy Manager's Guide

Business Intelligence describes the basic architectural components of a business intelligence environment, ranging from traditional topics such as business process modeling, data modeling, and more modern topics such as business rule systems, data profiling, information compliance and data quality, data warehousing, and data mining. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and finally the actual use of discovered knowledge. The book contains a quick reference guide for business intelligence terminology. Business Intelligence is part of Morgan Kaufmann's Savvy Manager's Guide series.

Contents

Business Intelligence and Information Exploitation. The Value of Information. Business Models and Information Flow. Data Models and Meta Data. Business Intelligence Environments. Business Rules. Data Profiling. Data Quality and Information Compliance. Information Integration. Alternate Information Contexts. Data Enhancement. Knowledge Discovery. Guide to Public Data. References.

商業智能描述了商業智能環境的基本架構組件，包括傳統主題如業務流程建模、數據建模，以及更現代的主題如業務規則系統、數據分析、信息合規和數據質量、數據倉儲和數據挖掘。本書按照邏輯順序進行，從數據模型基礎設施開始，然後是數據準備，接著是數據分析、集成、知識發現，最後是實際使用發現的知識。本書還包含商業智能術語的快速參考指南。商業智能是摩根考夫曼（Morgan Kaufmann）的《精明經理指南》系列的一部分。

目錄：
- 商業智能和信息利用
- 信息的價值
- 商業模型和信息流程
- 數據模型和元數據
- 商業智能環境
- 商業規則
- 數據分析
- 數據質量和信息合規
- 信息集成
- 替代信息上下文
- 數據增強
- 知識發現
- 公共數據指南
- 參考資料