Compete & WIN in Telecom Sales- A Step-by-Step Guide for Successful Selling
暫譯: 電信銷售競爭與獲勝：成功銷售的逐步指南

Philip Max Kay, Philip Max Kay

Compete & WIN in Telecom Sales- A Step-by-Step Guide for Successful Selling
  • 出版商: CMP Books
  • 出版日期: 2001-02-15
  • 售價: $1,690
  • 貴賓價: 9.5 折 $1,606
  • 語言: 英文
  • 頁數: 188
  • 裝訂: Paperback
  • ISBN: 1578200628
  • ISBN-13: 9781578200627
  • 相關分類: 行銷/網路行銷 Marketing

    • 海外代購書籍(需單獨結帳)

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商品描述

Description:

For anyone ready to launch a successful career in sales for telecom equipment, services and technologies, or for veterans ready to break through to a higher level, this book provides a practical eight-step program for successful selling. The rapidly changing telecom technologies and the deregulation of services keep buyers just confused enough that they look for strong partnerships with vendors for guidance. The author explains how to foster success in this environment by building the attitude, skills and knowledge essential to creating strong, lasting partnerships with customers.

Philip Max Kay is the #1 sales trainer in the telecommunications industry, having trained over 5,000 telecommunications sales professionals. His clients range from many well-known telecom companies such as SBC Communications, Sprint, Ericsson, Nortel, Lucent, Toshiba and Panasonic, to small emerging telecom companies such as e.spire, KMC Telecom, Gillette Gobal Networking and Staples Communications. Mr. Kay has a B.A. in economics from Colby College, and an MBA in marketing from Boston University.

Philip Max Kay is the #1 sales trainer in the telecommunications industry, having trained over 5,000 telecommunications sales professionals. His clients range from many well-known telecom companies such as SBC Communications, Sprint, Ericsson, Nortel, Lucent, Toshiba and Panasonic, to small emerging telecom companies such as e.spire, KMC Telecom, Gillette Gobal Networking and Staples Communications. Mr. Kay has a B.A. in economics from Colby College, and an MBA in marketing from Boston University.

商品描述(中文翻譯)

**描述：**

對於任何準備在電信設備、服務和技術銷售領域展開成功職業生涯的人，或是希望突破到更高層次的資深人士，本書提供了一個實用的八步驟計劃，以實現成功銷售。快速變化的電信技術和服務的放鬆管制使得買家感到困惑，因此他們尋求與供應商建立強有力的夥伴關係以獲得指導。作者解釋了如何在這種環境中培養成功，通過建立必要的態度、技能和知識來創造與客戶之間強大而持久的夥伴關係。

Philip Max Kay 是電信行業的第一銷售訓練師，曾培訓超過 5,000 名電信銷售專業人士。他的客戶包括許多知名的電信公司，如 SBC Communications、Sprint、Ericsson、Nortel、Lucent、Toshiba 和 Panasonic，以及一些新興的小型電信公司，如 e.spire、KMC Telecom、Gillette Global Networking 和 Staples Communications。Kay 先生擁有科爾比學院的經濟學學士學位，以及波士頓大學的市場營銷 MBA 學位。

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