Design Thinking: Integrating Innovation, Customer Experience, and Brand Value (Paperback)

Thomas Lockwood

  • 出版商: Allworth Press
  • 出版日期: 2009-11-10
  • 售價: $1,070
  • 貴賓價: 9.5$1,017
  • 語言: 英文
  • 頁數: 304
  • 裝訂: Paperback
  • ISBN: 1581156685
  • ISBN-13: 9781581156683
  • 無法訂購

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商品描述

This thought-provoking and inspirational book covers such topics as: developing a solid creative process through “Visual Reflection Notebooks” and “Bring Play to Work”; understanding the artist’s unique identity in relation to the larger culture; building systems of support and collaboration; explaining how an artist’s needs and passions can lead to innovation and authenticity; using language to inspire visual creativity; responding to the Internet and changing concepts of what is public and private; and accepting digression as a creative necessity. Through the exercises and techniques outlined in Art Without Compromise*, the reader will develop new confidence to pursue individual goals and inspiration to explore new paths, along with motivation to overcome creative blocks. With a revised understanding of the relevance in their own work within the sphere of contemporary culture, the artist will come away with a clearer perspective on his or her past and future work and a critical eye for personal authenticity.