Data Storytelling with Google Data Studio: A hands-on guide to using Data Studio for building compelling and effective dashboards

Apply data storytelling concepts and analytical thinking to create dashboards and reports in Google Data Studio to aid data-driven decision making

Key Features:

• Gain a solid understanding of data visualization principles and learn to apply them effectively
• Get to grips with the concepts and features of Data Studio to create powerful data stories
• Explore the end-to-end process of building dashboards with the help of practical examples

Book Description:

Presenting data visually makes it easier for organizations and individuals to interpret and analyze information. Google Data Studio is an easy-to-use, collaborative tool that enables you to transform your data into engaging visualizations. This allows you to build and share dashboards that help monitor key performance indicators, identify patterns, and generate insights to ultimately drive decisions and actions.

Data Storytelling with Google Data Studio begins by laying out the foundational design principles and guidelines that are essential to creating accurate, effective, and compelling data visualizations. Next, you'll delve into features and capabilities of Data Studio - from basic to advanced - and explore their application with examples. The subsequent chapters walk you through building dashboards with a structured three-stage process called the 3D approach using real-world examples that'll help you understand the various design and implementation considerations. This approach involves determining the objectives and needs of the dashboard, designing its key components and layout, and developing each element of the dashboard.

By the end of this book, you will have a solid understanding of the storytelling approach and be able to create data stories of your own using Data Studio.

What You Will Learn:

• Understand what storytelling with data means, and explore its various forms
• Discover the 3D approach to building dashboards - determine, design, and develop
• Test common data visualization pitfalls and learn how to mitigate them
• Get up and running with Data Studio and leverage it to explore and visualize data
• Explore the advanced features of Data Studio with examples
• Become well-versed in the step-by-step process of the 3D approach using practical examples
• Measure and monitor the usage patterns of your Data Studio reports

Who this book is for:

If you are a beginner or an aspiring data analyst looking to understand the core concepts of data visualization and want to use Google Data Studio for creating effective dashboards, this book is for you. No specific prior knowledge is needed to understand the concepts present in this book. Experienced data analysts and business intelligence developers will also find this book useful as a detailed guide to using Data Studio as well as a refresher of core dashboarding concepts.

應用數據敘事概念和分析思維，在Google Data Studio中創建儀表板和報告，以幫助數據驅動的決策。

主要特點：
- 獲得對數據可視化原則的深入理解，並學習如何有效應用它們
- 瞭解Data Studio的概念和功能，創建強大的數據故事
- 通過實際示例探索構建儀表板的端到端過程

書籍描述：
以視覺方式呈現數據，有助於組織和個人解釋和分析信息。Google Data Studio是一個易於使用的協作工具，可以將數據轉化為引人入勝的可視化效果。這使您能夠建立和共享儀表板，幫助監控關鍵績效指標，識別模式並生成洞察，從而最終推動決策和行動。

《使用Google Data Studio進行數據敘事》首先介紹了創建準確、有效和引人入勝的數據可視化所必需的基礎設計原則和指南。接下來，您將深入研究Data Studio的功能和能力-從基礎到高級-並通過示例探索其應用。隨後的章節將通過一個結構化的三階段過程（稱為3D方法）使用真實世界的示例來指導您構建儀表板，以幫助您理解各種設計和實施考慮因素。這種方法包括確定儀表板的目標和需求，設計其關鍵組件和佈局，以及開發儀表板的每個元素。

通過閱讀本書，您將對敘事方法有深入的理解，並能夠使用Data Studio創建自己的數據故事。

學到的內容：
- 瞭解數據敘事的含義，並探索其各種形式
- 發現構建儀表板的3D方法-確定、設計和開發
- 測試常見的數據可視化陷阱，並學習如何解決
- 開始使用Data Studio，並利用它來探索和可視化數據
- 通過示例探索Data Studio的高級功能
- 通過實際示例熟悉3D方法的逐步過程
- 測量和監控您的Data Studio報告的使用模式

本書適合對數據可視化核心概念有興趣並希望使用Google Data Studio創建有效儀表板的初學者或有抱負的數據分析師。不需要特定的先備知識來理解本書中的概念。有經驗的數據分析師和商業智能開發人員也會發現本書作為使用Data Studio的詳細指南以及核心儀表板概念的複習資料非常有用。