Smart Services Summit, Zurich, Switzerland, 2024: Supporting the Value Co-Creation in Industrial Contexts
暫譯: 2024年蘇黎世智慧服務峰會：支持工業環境中的價值共創
West, Shaun, Meierhofer, Jürg, Buecheler, Thierry
- 出版商: Springer
- 出版日期: 2025-06-16
- 售價: $6,320
- 貴賓價: 9.5 折 $6,004
- 語言: 英文
- 頁數: 203
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 3031869575
- ISBN-13: 9783031869570
尚未上市，無法訂購
相關主題
商品描述
This book presents up-to-date descriptions of smart service innovations in industry, supported by new scientific approaches. It summarizes the outcomes of the sixth Smart Services Summit, held in Zurich, Switzerland in October 2024, which primarily focused on digital co-creation in the smart services era and the transformative power of digital technologies and artificial intelligence in service ecosystems.
The book explores the dynamics of value co-creation and examines how digital tools and artificial intelligence are enhancing interactions between service providers and consumers to innovate and improve service delivery. It covers a range of pertinent topics including the automation of customer engagement, the role of data analytics in understanding value perception, and the ethical considerations of AI in services. It also presents case studies that illustrate successful applications of AI in service design, offering readers a comprehensive view of how these technologies are fostering innovative co-creation practices.
With contributions from leading academics and industry experts, this publication is essential for anyone interested in the future of service industries. It provides a scholarly yet accessible examination of how digital tools are not only reshaping service interactions but also establishing new paradigms for business and customer experiences in the digital age.
商品描述(中文翻譯)
本書提供了有關產業中智慧服務創新的最新描述，並以新的科學方法為支持。它總結了於2024年10月在瑞士蘇黎世舉行的第六屆智慧服務高峰會的成果，該會議主要聚焦於智慧服務時代的數位共同創造，以及數位技術和人工智慧在服務生態系統中的變革力量。
本書探討了價值共同創造的動態，並檢視數位工具和人工智慧如何增強服務提供者與消費者之間的互動，以創新和改善服務交付。內容涵蓋了一系列相關主題，包括客戶參與的自動化、數據分析在理解價值感知中的角色，以及人工智慧在服務中的倫理考量。書中還呈現了成功應用人工智慧於服務設計的案例研究，為讀者提供了這些技術如何促進創新共同創造實踐的全面視角。
本出版物匯集了領先學者和業界專家的貢獻，對於任何對服務產業未來感興趣的人來說都是必不可少的。它提供了一個學術性但易於理解的檢視，說明數位工具不僅重塑了服務互動，還在數位時代為商業和客戶體驗建立了新的範式。
作者簡介
Shaun West lectures in Smart Service Innovation at Lucerne University of Applied Sciences and Arts (Switzerland). In this role, he works closely with industry to better understand the application and development of Smart Services in industrial settings. He collaborates with several universities, including Stanford, Aston Business School, Florence, and Bergamo. He is also coordinating a Swiss 1MUSD project on the use of Smart Twins in complex industrial applications. Having previously worked for GE Energy Services (Italy), as VP Business Development at Sulzer (Switzerland), and for RWE (UK), Shaun holds an M.B.A. from HEC (Paris) and a Ph.D. from Imperial College London.
Jürg Meierhofer holds a Ph.D. from ETH Zurich and an Executive M.B.A. from the University of Fribourg (Switzerland). He is the director of studies for Smart Service Engineering at Zurich University of Applied Sciences (ZHAW) and the head of the Smart Services Group at the data innovation alliance. The optimization and design of Smart Services are hallmarks of his activities in various industries. He is currently the director of studies for executive education in the field of Smart Service Engineering and Industry 4.0 at ZHAW.
Thierry Buecheler is the head of the Business Value & Strategy team at Oracle EMEA, where he spearheads strategic initiatives and delivers exceptional management consulting services. He has extensive experience at the interface of business and IT in several sectors and industries: Before joining Oracle, he was an engagement manager at McKinsey & Company in Europe, North America, and Africa and a visiting researcher at NEC Tokyo, Japan. Before that, he worked for two Swiss banks in the IT and strategy departments. He holds a Ph.D. in Computer Science/Artificial Intelligence from the University of Zurich and an M.Sc. in Computer Science from ETH Zurich, Switzerland.
Giulia Wally Scurati is a post doc researcher at Blekinge Institute of Technology, Karlskrona, Sweden. She obtained a PhD in Mechanical Engineering with honors from Politecnico di Milano. During her PhD research, she experimented with visualisation, gamification, persuasive technologies, and multi-sensory feedback to drive sustainable product development and pro-environmental and pro-social user behaviour. She currently focuses on the development of mixed reality collaborative platforms and serious games to support awareness in the industry and sustainable innovation in multidisciplinary teams.
作者簡介(中文翻譯)
Shaun West 在瑞士盧塞恩應用科學與藝術大學教授智慧服務創新。在這個角色中，他與業界密切合作，以更好地理解智慧服務在工業環境中的應用和發展。他與多所大學合作，包括史丹佛大學、阿斯頓商學院、佛羅倫斯大學和貝爾加莫大學。他還負責一個瑞士100萬美元的項目，研究智慧雙胞胎在複雜工業應用中的使用。Shaun 曾在意大利的 GE Energy Services 工作，並擔任瑞士 Sulzer 的商業發展副總裁，以及在英國的 RWE 工作。他擁有巴黎高等商業學院的工商管理碩士學位和倫敦帝國學院的博士學位。
Jürg Meierhofer 擁有蘇黎世聯邦理工學院的博士學位和瑞士弗里堡大學的高階工商管理碩士學位。他是蘇黎世應用科學大學（ZHAW）智慧服務工程的學術主任，也是數據創新聯盟智慧服務小組的負責人。智慧服務的優化和設計是他在各行各業活動的標誌。他目前是 ZHAW 智慧服務工程和工業4.0 領域高階教育的學術主任。
Thierry Buecheler 是 Oracle EMEA 商業價值與策略團隊的負責人，他主導戰略倡議並提供卓越的管理諮詢服務。他在多個行業的商業與 IT 接口方面擁有豐富的經驗：在加入 Oracle 之前，他曾擔任麥肯錫公司在歐洲、北美和非洲的參與經理，並在日本東京的 NEC 擔任訪問研究員。在此之前，他曾在兩家瑞士銀行的 IT 和策略部門工作。他擁有蘇黎世大學的計算機科學/人工智慧博士學位和瑞士 ETH 蘇黎世的計算機科學碩士學位。
Giulia Wally Scurati 是瑞典卡爾斯克魯納的布萊金厄科技學院的博士後研究員。她在米蘭理工大學獲得優異的機械工程博士學位。在她的博士研究期間，她實驗了可視化、遊戲化、說服技術和多感官反饋，以推動可持續產品開發以及促進環保和社會責任的用戶行為。她目前專注於開發混合現實協作平台和嚴肅遊戲，以支持行業意識和多學科團隊中的可持續創新。
