Developing Strategies: A Very Brief Introduction
暫譯: 策略開發:簡明介紹
Kühl, Stefan
- 出版商: Springer
- 出版日期: 2025-08-12
- 售價: $1,090
- 貴賓價: 9.8 折 $1,068
- 語言: 英文
- 頁數: 67
- 裝訂: Quality Paper - also called trade paper
- ISBN: 303200862X
- ISBN-13: 9783032008626
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相關分類:
管理與領導 Management-leadership
海外代購書籍(需單獨結帳)
相關主題
商品描述
Hardly any other management concept is as overused as strategy, yet at the same time hardly any other concept is as vaguely defined. As a means of escaping the conceptual jumble, this monograph suggests a systems-theoretical definition which makes it possible to sort out the various threads of the strategy discussion. Strategies are "search programs" used for finding the means to achieve previously defined goals. With these, we let classical ideas about strategy confront modern organizational theory, and demonstrate how strategy development in organizations can look beyond purpose rational constraints.
商品描述(中文翻譯)
幾乎沒有其他管理概念像策略一樣被過度使用,同時也幾乎沒有其他概念像它一樣定義模糊。為了擺脫這種概念上的混亂,本專論提出了一個系統理論的定義,使得能夠理清策略討論中的各種線索。策略是用於尋找達成先前定義目標的手段的「搜尋程序」。藉此,我們讓傳統的策略觀念與現代組織理論相對峙,並展示組織中的策略發展如何超越目的理性的限制。
作者簡介
Stefan Kühl is professor of sociology at the University of Bielefeld in Germany and works as a consultant for Metaplan, a consulting firm based in Princeton, Hamburg, Shanghai, Singapore, Versailles and Zurich.
作者簡介(中文翻譯)
斯特凡·庫爾(Stefan Kühl)是德國比勒費爾德大學的社會學教授,同時擔任位於普林斯頓、漢堡、上海、新加坡、凡爾賽和蘇黎世的顧問公司Metaplan的顧問。