Microeconomics Made Simple: An ABC in 1-2-3
暫譯: 微觀經濟學簡明指南：一步一步學習ABC
Bjorvatn, Kjetil
- 出版商: Springer
- 出版日期: 2026-02-21
- 售價: $3,030
- 貴賓價: 9.5 折 $2,878
- 語言: 英文
- 頁數: 261
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 3032063531
- ISBN-13: 9783032063533
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相關分類:
經濟學 Economy
海外代購書籍(需單獨結帳)
商品描述
This textbook offers a clear and accessible introduction to the core principles of microeconomics. Designed for students new to the subject, it covers all the essential topics found in a standard microeconomics course--including consumer theory, producer theory, market structures, imperfect competition, and game theory.
What sets this book apart is its innovative use of illustrations and storytelling. These elements complement the formal analysis, bringing abstract concepts to life and making the material more engaging and easier to understand. The text combines straightforward language, mathematical tools, and visual aids to support a deeper and more intuitive grasp of economic theory.
A companion Workbook, featuring a wide range of exercises and fully worked solutions, is available for separate purchase.
商品描述(中文翻譯)
這本教科書提供了微觀經濟學核心原則的清晰且易於理解的介紹。專為初學者設計，涵蓋了標準微觀經濟學課程中的所有基本主題，包括消費者理論、生產者理論、市場結構、不完全競爭和博弈論。
這本書的特色在於其創新的插圖和故事敘述的使用。這些元素補充了正式的分析，使抽象的概念變得生動，並使材料更具吸引力且更易於理解。文本結合了簡單明瞭的語言、數學工具和視覺輔助工具，以支持對經濟理論更深入和直觀的理解。
一本配套工作簿，包含各種練習題和完整的解答，另行出售。
作者簡介
Kjetil Bjorvatn is a Professor of Economics at the NHH Norwegian School of Economics. His research focuses primarily on development economics and behavioral economics, fields in which he has published extensively. A dedicated and award-winning educator, he has taught introductory microeconomics at the bachelor level for over a decade, earning recognition for his engaging and effective teaching style.
作者簡介(中文翻譯)
Kjetil Bjorvatn 是挪威經濟學院 (NHH) 的經濟學教授。他的研究主要集中在發展經濟學和行為經濟學，這些領域他已經發表了大量的研究成果。作為一位專注且獲獎的教育工作者，他在本科階段教授入門微觀經濟學已有十多年，因其引人入勝且有效的教學風格而獲得了認可。
