Artificial Intelligence and Digital Entrepreneurship in Africa: Theoretical, Conceptual and Empirical Perspectives
暫譯: 非洲的人工智慧與數位創業：理論、概念與實證觀點
Rambe, Patient, Nyagadza, Brighton
- 出版商: Palgrave MacMillan
- 出版日期: 2026-02-25
- 售價: $8,190
- 貴賓價: 9.5 折 $7,780
- 語言: 英文
- 頁數: 312
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 3032115914
- ISBN-13: 9783032115911
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相關分類:
AI Coding
海外代購書籍(需單獨結帳)
相關主題
商品描述
Although many African governments, public institutions, NGOs, investment institutions and entrepreneurial firms have begun to deepen their discourses on the economic, social, technological, legal and institutional implications of AI adoption on the continent, many gaps persist. For instance, Africa's investment into AI to support the nurturing, incubating and scaling of start-ups and entrepreneurial firms remains comparatively low to the rest of the world. This book offers a collection of research chapters, exploring the intersection of digital entrepreneurship and artificial intelligence adoption in the African continent. It covers topics including the potential of generative AI, digital finance, SMEs, rural entrepreneurship and social media.
Part of the new Palgrave Studies in Technology and Innovation in Africa book series, this volume will be of great interest to students and scholars of technology and innovation strategy and business in Africa.
商品描述(中文翻譯)
儘管許多非洲政府、公共機構、非政府組織、投資機構和創業公司已開始深入探討人工智慧（AI）在該大陸的經濟、社會、技術、法律和制度影響，但仍然存在許多空白。例如，非洲在人工智慧方面的投資，以支持初創企業和創業公司的培育、孵化和擴展，相較於世界其他地區仍然相對較低。本書提供了一系列研究章節，探討數位創業與人工智慧採用在非洲大陸的交集。內容涵蓋生成式人工智慧的潛力、數位金融、中小企業、農村創業和社交媒體等主題。
作為新出版的《Palgrave Studies in Technology and Innovation in Africa》系列的一部分，本卷將對非洲的技術與創新策略及商業的學生和學者產生極大興趣。
作者簡介
Patient Rambe is a Full Professor of Entrepreneurship and Assistant Dean in the Faculty of Management Sciences at the Central University of Technology, Free State, South Africa. He is an Associate Editor of the African Journal of Information Systems and has published widely in books and journals.
Brighton Nyagadza is an MSc. Program Director and Deputy Unit of Assessment Lead (Business & Management Studies) at York St John University, London Campus, UK. He is a Fellow of the Advance Higher Education Academy (FHEA) (UK), Fellow of the Academy of Marketing Science (USA) and CABS (UK) Certified Business and Management Educator (CMBE). His work on digital marketing, marketing and business has been published widely in books and journals.
作者簡介(中文翻譯)
Rambe 教授是南非自由州中央科技大學管理科學學院的創業全職教授及助理院長。他是《非洲資訊系統期刊》的副編輯，並在書籍和期刊上廣泛發表作品。
Brighton Nyagadza是英國約克聖約翰大學倫敦校區的碩士課程主任及商業與管理研究評估單位副負責人。他是英國高等教育促進學院（FHEA）的研究員、美國行銷科學學會的研究員，以及英國商業與管理教育認證（CMBE）專家。他在數位行銷、行銷和商業方面的研究成果已在書籍和期刊上廣泛發表。
