Business Creativity and Circular Economy
暫譯: 商業創新與循環經濟

這本書具有開創性，因為它匯聚了一些最具前瞻性的研究者，重建了科技、金融、工業和可持續性之間的關係，而這些關係在數位世界快速重新定義的背景下變得尤為重要。它探討了創新以及倫理、理論和實踐之間的關係，並展示了技術進步與社會責任應該成為未來發展的基礎。本書的核心主題是探索第四次工業革命和數位金融如何改變生產、投資和治理的世界體系。本書為我們提供了洞見，說明變革性研究如何以基於區塊鏈的代幣化藍色債券的形式帶來行動來源，這些債券使得海洋保護基金的獲取變得民主化，並且在銅業中建立了將工業擴張與環境安全結合的三方治理系統等等。所有貢獻中都緊密結合了大量的研究和未來主義的視角，分析問題與聯合國可持續發展目標之間的關聯也相當重要。作者討論了區塊鏈生態系統、工業4.0、可持續金融和協作治理的最新發展，揭示了負責任的創新如何幫助將技術發展與生態和社會需求對齊。本書對於經濟學、金融、環境管理、工業工程和行政管理領域的學者、政策制定者和專業人士來說，是一個寶貴的信息來源。它提供了批判性思考和將可持續性融入當代經濟的實際機會。通過各種案例研究和跨學科框架，本書展示了經濟未來的成功取決於將數位轉型與環境責任和倫理治理相結合的能力。本書的獨特之處在於其多樣性——在思想、方法和世界觀上。來自中東、歐洲和亞洲等地區的專家們的貢獻共同表明，像可持續發展這樣的共同信念只能通過透明的創新、夥伴關係的形成以及每個人參與政策來實現。

一本對於那些希望建立一個創新服務於人類、進步維護地球的未來的人來說，必讀的書籍。

Professor Asma Salman is the Vice President for Research and a Professor of Finance at the American University in the Emirates (AUE), Dubai, UAE, where she leads the university's research strategy, scholarly output, and international research collaborations. Her work focuses on the intersection of finance, emerging technologies, and sustainable economic systems, with particular emphasis on FinTech, blockchain applications, digital transformation, and innovation-driven economic development. Professor Salman holds a Ph.D. in Finance from the Harbin Institute of Technology, China, and an MBA in Finance and Accounting. Her academic and research engagements span multiple international institutions, including research and academic collaborations in the United Kingdom, Middle East, and Asia. She has supervised graduate and doctoral research across business and finance disciplines and has contributed to the development of research-driven graduate programs.

Dr. Nikolina Ljepava is an Associate Professor of Marketing and Acting Dean of College of Business Administration at the University of Khorfakkan, bringing more than twenty years of combined academic, administrative, and professional experience. Before her current appointment, she served in multiple leadership roles at the American University in the Emirates, including Acting Dean of the College of Business Administration, Department Chair of Management, and MBA Program Director. In these roles, she led strategic planning, curriculum development, quality assurance, budgeting, faculty management, and international accreditation processes. A Chartered Marketer (FCIM) and Certified Digital Marketing Professional, Dr. Ljepava specializes in digital transformation, human-machine interaction, and the application of AI in marketing and business education. She has led initiatives in blended learning, launched industry advisory boards, and collaborated extensively with global professional bodies and industry partners. Recognized with multiple awards for research excellence and visionary leadership, she combines academic rigor with practical expertise, shaping programs that connect business education with the realities of a rapidly evolving digital economy.

Dr. Tunio is an assistant professor at Department of Business Administration, University of Sufism and Modern Sciences, Bhitshah, Pakistan. Dr. Tunio has prior working experience at Mohammad Ali Jinnah University, Karachi, Pakistan, as an assistant professor; Greenwich University, Karachi, Pakistan, as an assistant professor, in-charge director ORIC, and editor of biannual Journal of Business Strategy (JBS). Dr. Tunio has Ph.D. in Entrepreneurship, Innovation, and Economic Development, from Alpen Adria University, Klagenfurt, Austria. He was awarded government scholarship by Higher Education Commission of Pakistan. He was awarded a young scientist research fellowship for Kent State University, Ohio. His fields of research interest are entrepreneurship, CSR, careers, youth development, and self-employment. He has publications in top-notch research journals, and he has presented papers at international conferences and conducted research workshops.

阿斯瑪·薩爾曼教授是阿聯酋美國大學（AUE）研究副校長及金融學教授，負責該校的研究策略、學術產出及國際研究合作。她的研究重點在於金融、創新科技與可持續經濟系統的交集，特別強調金融科技（FinTech）、區塊鏈應用、數位轉型及以創新驅動的經濟發展。薩爾曼教授擁有中國哈爾濱工業大學的金融學博士學位及金融與會計的MBA學位。她的學術及研究參與涵蓋多個國際機構，包括與英國、中東及亞洲的研究和學術合作。她曾指導商業及金融學科的碩士及博士研究，並對研究驅動的碩士課程的發展做出了貢獻。

尼科莉娜·列帕瓦博士是霍爾法坎大學商業管理學院的副教授及代理院長，擁有超過二十年的學術、行政及專業經驗。在目前的職位之前，她曾在阿聯酋美國大學擔任多個領導職位，包括商業管理學院代理院長、管理系主任及MBA課程主任。在這些角色中，她負責戰略規劃、課程開發、質量保證、預算編制、教職員管理及國際認證流程。作為特許行銷人員（FCIM）及認證數位行銷專業人士，列帕瓦博士專注於數位轉型、人機互動及人工智慧在行銷和商業教育中的應用。她主導了混合學習的倡議，啟動了行業諮詢委員會，並與全球專業機構及行業夥伴廣泛合作。因其研究卓越及前瞻性領導而獲得多項獎項，她將學術嚴謹性與實務專業相結合，塑造了將商業教育與快速演變的數位經濟現實相連結的課程。

圖尼奧博士是巴基斯坦比希沙的蘇非主義與現代科學大學商業管理系的助理教授。圖尼奧博士曾在巴基斯坦卡拉奇的穆罕默德·阿里·真納大學擔任助理教授；在格林威治大學擔任助理教授、ORIC負責主任及《商業策略期刊》（JBS）的編輯。圖尼奧博士擁有奧地利克拉根福的阿爾卑斯阿德里亞大學的創業、創新與經濟發展博士學位。他曾獲得巴基斯坦高等教育委員會的政府獎學金，並獲得美國肯特州立大學的青年科學家研究獎學金。他的研究興趣包括創業、企業社會責任（CSR）、職業、生青年發展及自僱。他在頂尖研究期刊上發表過多篇論文，並在國際會議上發表過論文及舉辦過研究工作坊。