Identity, Content Creation and the Sight Loss Journey: Disability Narratives and Digital Storytelling
暫譯: 身份、內容創作與視力喪失之旅：殘障敘事與數位故事講述
Nicholson, Michael, Xiao, Sarah Hong
- 出版商: Palgrave MacMillan
- 出版日期: 2026-06-26
- 售價: $5,830
- 貴賓價: 9.5 折 $5,538
- 語言: 英文
- 頁數: 210
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 3032309921
- ISBN-13: 9783032309921
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相關主題
商品描述
This book examines how visually impaired social media content creators navigate their evolving digital identities through the lens of dramaturgical theory, as they move through different stages of sight loss. Drawing on the work of Erving Goffman and other sociological theorists, it explores performance, impression management, and identity construction in online spaces, shedding light on the evolving concepts of public and private self throughout the sight loss journey.
Structured around a newly developed five-stage framework (Diagnosis, Denial, Tipping Point, Coming Out, and The New Normal), chapters blend theoretical insights with real-life case studies and autoethnography to offer insights into identity renegotiation, visibility, and digital self-presentation in the digital age. Bridging academic research with practical guidance, this book brings together interviews with leading influencers, analysis of social media content, and findings from sociology, social psychology, and digital culture research. It is an essential read for scholars and students in disability and blind studies, media studies, social and digital marketing, cultural studies, as well as content creators, counselors, and disability advocates.
商品描述(中文翻譯)
本書探討視障社交媒體內容創作者如何透過戲劇理論的視角，在不同的視力喪失階段中導航其不斷演變的數位身份。該書借鑒了厄文·高夫曼（Erving Goffman）及其他社會學理論家的研究，探討了在網路空間中的表演、印象管理和身份建構，並揭示了在視力喪失過程中公共自我與私人自我的演變概念。
本書以新開發的五階段框架（診斷、否認、轉折點、出櫃和新常態）為結構，章節結合理論見解與現實案例研究及自我民族誌，提供對身份重新協商、可見性和數位自我呈現的洞見。該書將學術研究與實務指導相結合，匯集了與領先影響者的訪談、社交媒體內容的分析，以及來自社會學、社會心理學和數位文化研究的發現。這是殘障與盲人研究、媒體研究、社會與數位行銷、文化研究的學者和學生，以及內容創作者、輔導員和殘障倡導者必讀的書籍。
作者簡介
Michael Nicholson is Professor in the Business School at Durham University, UK, and a consumer psychologist. His areas of expertise lie in consumer identity and social behaviour, with particular emphasis on issues surrounding disability. Mike is partially sighted and has an Instagram channel exploring psychology and sight loss: Say.What.You.See.
Sarah Hong Xiao is Professor at Durham University, UK, where she leads the Management and Marketing Department. Her areas of expertise focus on unusual aspects of marketing and consumption, illicit consumption and consumer 'misbehaviour', as well as the psychological dimensions of social marketing within health and wellbeing contexts.
作者簡介(中文翻譯)
邁克爾·尼科爾森是英國達勒姆大學商學院的教授，並且是一位消費者心理學家。他的專業領域包括消費者身份和社會行為，特別強調與殘疾相關的議題。邁克爾視力部分受限，並擁有一個探索心理學和視力喪失的Instagram頻道：Say.What.You.See。
薩拉·洪·蕭是英國達勒姆大學的教授，負責管理與行銷系。她的專業領域專注於行銷和消費的非傳統面向、非法消費和消費者的「不當行為」，以及在健康和福祉背景下社會行銷的心理維度。
