Digital Business Models: Driving Transformation and Innovation
暫譯: 數位商業模式：推動轉型與創新

Aagaard, Annabeth

Digital Business Models: Driving Transformation and Innovation

相關主題

商品描述

This innovative edited collection explores digital business models (DBMs) in theory and practice to contribute to knowledge of how companies, organizations and networks can design, implement and apply DBMs. It views DBMs in a range of contexts and forms, which can be integrated in a number of ways, and aims to inspire and enable academics, students and practitioners to seize the opportunities posed by digital business models, technologies and platforms. One of the first and comprehensive contributions to the field of DBMs and digital business model innovations (DBMI), the authors discuss the opportunities, challenges, technologies, implementation and value creation, customer and data protection processes of DBMs in different contexts.

商品描述(中文翻譯)

這本創新的編輯集探討了數位商業模式（DBMs）的理論與實踐，旨在增進對公司、組織和網絡如何設計、實施和應用DBMs的知識。它從多種背景和形式來看待DBMs，這些模式可以以多種方式整合，並旨在啟發和使學者、學生及實務工作者能夠把握數位商業模式、技術和平台所帶來的機會。作為DBMs及數位商業模式創新（DBMI）領域的首批全面貢獻之一，作者討論了DBMs在不同背景下的機會、挑戰、技術、實施和價值創造，以及客戶和數據保護過程。

作者簡介

Annabeth Aagaard is Associate Professor at Aarhus University, Denmark, where she conducts research in digital and sustainable business models, innovation management, and open innovation. She is Research Director of Centre for Business Development at Aarhus University, which carries out international research and projects combining business development and digital technologies. In addition, she is the CEO and owner of the consultancy company, KnowledgeHouse, which has designed and implemented strategies and development projects among top 100 companies in Scandinavia. She has 20 years of experience working in these fields, drawing on her experiences in the academic, public, and private sectors, where she was formerly a manager and management specialist. She has published nine textbooks and management handbooks and over 200 scientific papers, conference papers, and public articles in total on management, business development, innovation, and sustainability. Her scientific research is published in acclaimed, peer-reviewed journal articles, including the Journal of Product Innovation Management, Creativity & Innovation Management, and the Scandinavian Journal of Management.

作者簡介(中文翻譯)

安娜貝斯·阿卡德（Annabeth Aagaard）是丹麥奧胡斯大學（Aarhus University）的副教授，專注於數位與可持續商業模式、創新管理及開放創新等領域的研究。她是奧胡斯大學商業發展中心（Centre for Business Development）的研究主任，該中心進行結合商業發展與數位技術的國際研究與專案。此外，她也是顧問公司KnowledgeHouse的執行長及所有者，該公司為斯堪地那維亞前100大公司設計並實施策略與發展專案。她在這些領域擁有20年的工作經驗，並結合了她在學術界、公共部門及私營部門的經歷，曾擔任經理及管理專家。她已出版九本教科書及管理手冊，並在管理、商業發展、創新及可持續性方面發表了超過200篇科學論文、會議論文及公共文章。她的科學研究發表在多本知名的、經過同行評審的期刊上，包括《產品創新管理期刊》（Journal of Product Innovation Management）、《創意與創新管理》（Creativity & Innovation Management）及《斯堪地那維亞管理期刊》（Scandinavian Journal of Management）。

類似商品

最後瀏覽商品 (1)