Elements of Multinational Strategy
Head, Keith
- 出版商: Springer
- 出版日期: 2007-09-11
- 售價: $2,580
- 貴賓價: 9.5 折 $2,451
- 語言: 英文
- 頁數: 208
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 3540447652
- ISBN-13: 9783540447658
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相關分類:
管理與領導 Management-leadership
海外代購書籍(需單獨結帳)
相關主題
商品描述
This textbook on international business integrates the academic study of international trade and foreign direct investment with the actual strategic and operational decisions of exporters and multinational enterprises. The book merges managerial decision making in the internationally oriented firm with the conceptual tools provided by international economics. It covers issues of central importance to firms that invest overseas: political risk, taxation, and expatriate assignment.
