Trend Management: How to Effectively Use Trend-Knowledge in Your Company
暫譯: 趨勢管理:如何在公司中有效運用趨勢知識

Blechschmidt, Jörg

  • 出版商: Springer
  • 出版日期: 2025-02-19
  • 售價: $2,160
  • 貴賓價: 9.5$2,052
  • 語言: 英文
  • 頁數: 123
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 3662707977
  • ISBN-13: 9783662707975
  • 相關分類: 管理與領導 Management-leadership
  • 海外代購書籍(需單獨結帳)

商品描述

作者簡介

Jörg Blechschmidt introduced systematic trend management at DB Systel GmbH, the digital subsidiary of Deutsche Bahn (Germany), and now heads the Digital Foresight team as product owner. He is a specialist in the field of future management and also coaches companies on foresight and how to deal with trends.

作者簡介(中文翻譯)

約爾格·布萊赫施密特在德國鐵路的數位子公司DB Systel GmbH引入了系統化的趨勢管理,現在擔任數位前瞻團隊的產品負責人。他是未來管理領域的專家,並且為企業提供前瞻性指導以及如何應對趨勢的培訓。

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