Digital Strategies and Organizational Transformation

In today's highly competitive business environments, with the rise of digital businesses and digital economy, digital strategies and organizational changes go hand in hand. Organizations that possess a robust digital strategy benefit greatly from the advancements of emerging digital technologies, and hence, making necessary organizational changes in order to maximise the benefits have become vital for their survival. According to MIT Sloan's Center for Information Systems Research (CISR), '[i]n this period of digital disruption, businesses focused narrowly on value chains are at a disadvantage'. Next-generation enterprises need to think more broadly about their business ecosystems, leverage digitization to understand their customers better, and establish options for future success. Therefore, competitive businesses have started using a variety of digital tools including artificial intelligence, alongside other digital applications, making the required changes to their organizational models and cultures to better serve their customers efficiently and effectively.This book contains a collection of chapters describing these digital strategies and how they go hand in hand with organizational changes. We solicited contributions from well-known academics from universities, business leaders, and experts within businesses and government organizations for this book. The majority of the chapters examines the necessary relationships between these two critical issues. Specifically, this book discusses how to infuse new knowledge into ongoing discourse and debates within academia and business organizations regarding digital strategies and organizational changes, and how to accomplish seamless integration of digital tools and applications into organizational platforms in order to accomplish the required organizational changes smoothly.In summary, this book discusses the integration and implementation of digital technology and the required organizational changes to take advantage of the phenomenon of digitization. In order to create competitive advantage, leadership organizations must address the challenges of formulating and implementing robust digital strategies and simultaneously, start making the required organizational changes, as this book concludes.

在當今競爭激烈的商業環境中，隨著數字化企業和數字經濟的崛起，數字策略和組織變革密不可分。擁有強大數字策略的組織能夠充分受益於新興數字技術的進步，因此，為了最大化利益，必須進行必要的組織變革以確保生存。根據麻省理工學院斯隆信息系統研究中心（CISR）的說法，在這個數字破壞的時代，僅關注價值鏈的企業處於不利地位。下一代企業需要更廣泛地思考其業務生態系統，利用數字化更好地了解客戶，並為未來的成功建立選項。因此，具有競爭力的企業已經開始使用各種數字工具，包括人工智能，以及其他數字應用，並對其組織模型和文化進行必要的變革，以更高效和有效地為客戶提供服務。

本書包含了一系列章節，描述了這些數字策略以及它們如何與組織變革密不可分。我們從知名大學的學者、商業領袖以及企業和政府組織的專家中徵求了對本書的貢獻。大部分章節探討了這兩個關鍵問題之間的必要關係。具體而言，本書討論了如何將新知識融入學術界和商業組織的持續討論和辯論中，以及如何實現數字工具和應用的無縫集成，以順利實現所需的組織變革。

總之，本書討論了數字技術的整合和實施，以及利用數字化現象所需的組織變革。為了創造競爭優勢，領導組織必須應對制定和實施強大的數字策略的挑戰，同時開始進行所需的組織變革，這是本書的結論。