Business and Administrative Communication, 6/e

Kitty O. Locker

  • 出版商: McGraw-Hill Inc.,US
  • 出版日期: 2002-05-01
  • 售價: $1,085
  • 貴賓價: 9.8$1,063
  • 語言: 英文
  • 頁數: 694
  • 裝訂: Hardcover
  • ISBN: 0071198520
  • ISBN-13: 9780071198523

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商品描述

This book, a true leader in the business communications field, goes beyond coverage of the broad scope of topics in oral and written business communication. It uses a student-friendly writing style and strong design element to hold attention. Real-world examples and real business applications underscore the relevance and importance of the material presented to the classroom experience and to the students' careers. Kitty Locker's text also conveys the best possible advice to students through its research base; the author's reputation as a contributor to this field of study lends an even greater element of teachability and relevance to this market-leading title. Locker continues to lead the pack, with innovative technology offerings - the BComm Skill Booster, Powerweb and the Toolbox CD-ROM - rounding out the learning experience.