Managing Information Technology, 5/e (美國版ISBN:0131454439)

E. Wainright Martin, Carol V. Brown, Daniel W. DeHayes, Jeffrey A. Hoffer, William C. Perkins

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Description:

Appropriate for all MBA-level and advanced undergraduate courses in information systems and/or technology.

Managing Information Technology, 5/E is a comprehensive guide to the information technology management techniques that are vital to a successful career as a manager. This edition has been thoroughly updated to reflect rapid changes in information technology and the latest business applications. It contains an extensive collection of case study options (34 cases), making it especially customizable for instructors in MBA programs. New features in this edition include a complete Data Resource chapter that provides a “big picture” look at issues associated with managing an organizations data. In addition to the award-winning ERP case, NIBCOs “Big Bang,” this edition includes several new cases, including the creation and operation of a Web-based business; leveraging SAP for supply chain management; making an outsourcing decision in a midsized manufacturing company; integrating information technology rapidly after a merger; and sharing services throughout a multinational firm. This edition also contains expanded e-business coverage, as well as insight into increasingly strategic technologies such as Linux, XML, .NET, J2EE, Bluetooth, and wireless LANs. Also included: a full chapter on IT project management, one of today's most sought-after skills for new employees.

商品描述(中文翻譯)

描述:
適用於所有MBA級別和高級本科課程的信息系統和/或技術。《信息技術管理,第5版》是一本全面指南,介紹了對於成功擔任經理職位至關重要的信息技術管理技巧。本版已經全面更新,以反映信息技術的快速變化和最新的商業應用。它包含了大量的案例研究選項(34個案例),特別適合MBA課程的教師進行自定義。本版的新特點包括一個完整的數據資源章節,提供了管理組織數據相關問題的“大局觀”。除了屢獲殊榮的ERP案例“NIBCO的大爆炸”外,本版還包括幾個新案例,包括創建和運營基於Web的企業;利用SAP進行供應鏈管理;在中型製造公司中做出外包決策;在合併後快速整合信息技術;以及在跨國公司中共享服務。本版還包含了擴展的電子商務內容,以及對越來越戰略的技術(如Linux、XML、.NET、J2EE、藍牙和無線局域網)的深入洞察。還包括一個完整的IT項目管理章節,這是當今最受新員工追捧的技能之一。