Competing in a Flat World: Building Enterprises for a Borderless World (Hardcover)

Victor K. Fung, William K. Fung, Yoram (Jerry) Wind




In the “flat world,” everything changes…above all, what it takes to run a winning company. Success is less about what the company can do itself and more about what it can connect to. Find out how it’s done, from the company that pioneered “flat world” success, Li & Fung, which produces more than $8 billion in garments and other goods for the world’s top brands and retailers–without owning a single factory.


Victor and William Fung and Jerry Wind, author of the best-selling The Power of Impossible Thinking, reveal how they’ve replaced “old-fashioned” infrastructure and huge employee bases with a fluid, ever-changing network that can design, manufacture, and deliver almost anything, anywhere. The key to success in this world is a set of principles for “network orchestration,” described for the first time in this book. They examine how these principles can be applied in manufacturing, services and other industries. They show how to build and orchestrate your own world-class global network.


    *   Compete “network vs. network”–and win!

    *   Create a “big-small” company that combines scale and agility

    *   Forge loose-tight relationships with suppliers

    *   Balance control with empowerment, stability with renewal

    *   Manage the “bumps” in the flat world–from politics to terrorism 



在「平坦世界」中,一切都在改變...最重要的是,經營一家成功的公司所需的條件。成功不再只是公司自身能做什麼,更多地是關於它能夠連接到什麼。從開創「平坦世界」成功的公司李氏集團(Li & Fung)中,我們可以了解到如何實現這一點。該公司為世界頂級品牌和零售商生產超過80億美元的服裝和其他商品,而且卻不擁有任何工廠。

作者Victor和William Fung以及暢銷書《不可能思維的力量》的作者Jerry Wind揭示了他們如何用流動、不斷變化的網絡取代了「老式」基礎設施和龐大的員工群體,這個網絡可以在幾乎任何地方設計、製造和交付任何東西。在這個世界中成功的關鍵是一套「網絡指揮」的原則,這本書首次描述了這些原則。他們探討了這些原則如何應用於製造、服務和其他行業。他們展示了如何建立和組織自己的世界級全球網絡。

* 以「網絡對網絡」競爭,並取得勝利!
* 創建一家「大而小」的公司,結合規模和靈活性
* 與供應商建立鬆散而緊密的關係
* 平衡控制與授權,穩定與更新
* 管理平坦世界中的「顛簸」- 從政治到恐怖主義