Digital Signage: Software, Networks, Advertising, and Displays: A Primer for Understanding the Business

Digital Signage gives you macro and micro views of the burgeoning digital signage industry. Whether you are looking for new opportunities or to expand your business, with this book you will be able to clearly understand and accurately analyze the developments, trends and projections. As part of the NAB Executive Technology Briefing series, this book features the future impact of the technology across many different industries and platforms. Explanations of hardware such as displays, servers, and PCs, software such as dynamic on-screen content and software management programs, and technologies like systems integrations and network infrastructures are all covered.

* Part of the NAB Executive Technology Briefing series, which brings you industry technology information in a non-technical fashion
* Comprehensive introduction to Digital Signage software, hardware, technologies, trends, projections and how to approach the industry
* Covers business aspects and market conditions

「數位標牌」為您提供了對蓬勃發展的數位標牌行業的宏觀和微觀觀點。無論您是在尋找新機會還是擴大業務，這本書將使您能夠清楚地理解和準確地分析發展、趨勢和預測。作為NAB執行技術簡報系列的一部分，本書介紹了該技術在許多不同行業和平台上的未來影響。該書涵蓋了硬體（如顯示器、伺服器和個人電腦）、軟體（如動態螢幕內容和軟體管理程式）以及系統整合和網路基礎設施等技術的解釋。

* NAB執行技術簡報系列的一部分，以非技術方式為您提供行業技術資訊
* 全面介紹數位標牌軟體、硬體、技術、趨勢、預測以及如何進入該行業
* 涵蓋業務方面和市場狀況