Effective Management: A Multimedia Approach, 2/e
暫譯: 有效管理:多媒體方法(第二版)

Chuck Williams

  • 出版商: South-Western
  • 出版日期: 2001-03-22
  • 售價: $1,050
  • 貴賓價: 9.8$1,029
  • 語言: 英文
  • 頁數: 680
  • 裝訂: Paperback
  • ISBN: 0324070918
  • ISBN-13: 9780324070910
  • 下單後立即進貨 (約5~7天)

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商品描述

Effective Management combines the solid academic presentation of a textbook with the most extensive multimedia learning package available. Williams presents management as it is practiced today through a unique story-telling approach and organization that explains management theory in terms any learner can understand. Integrated throughout the text is "Experiencing Management," an award-winning collection of on-line modules that reinforce key concepts. In addition, a rich learning support package includes a Study Aid audio CD, a multimedia CD-ROM, and InfoTrac College Edition, creating the most extensive student learning package available.

商品描述(中文翻譯)

《有效管理》結合了教科書的扎實學術呈現與最廣泛的多媒體學習套件。威廉斯(Williams)通過獨特的敘事方式和組織結構,將當今實踐的管理呈現出來,並以任何學習者都能理解的方式解釋管理理論。整本書中融入了「體驗管理」(Experiencing Management),這是一個獲獎的線上模組集合,強化了關鍵概念。此外,豐富的學習支援套件包括學習輔助音頻CD、多媒體CD-ROM和InfoTrac大學版,創造出最廣泛的學生學習套件。