相關主題
商品描述
This book explores the evolution of agricultural marketing cooperatives within the framework of competitive strategy analysis. It also explores issues of horizontal and vertical integration and product differentiation by discussing new strategic directions that cooperatives might pursue.
商品描述(中文翻譯)
本書探討了在競爭策略分析框架下，農業行銷合作社的演變。它還通過討論合作社可能追求的新策略方向，探討了水平和垂直整合以及產品差異化的問題。
