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商品描述
In the traditional view of project management, if a project manager completed a project and had adhered to the triple constraints of time, cost, and performance, the project was considered a success. Today, in the eyes of the customer and the parent or sponsoring company, if a completed project did not deliver its anticipated value, it would be seen as a failure.
Today's changing economic climate, marked by an increasingly competitive global environment, is driving project managers to become more business oriented. Projects must now be viewed from a strategic perspective within the context of a business or enterprise that needs to provide value to both the customer and the organization itself. As a result, project managers are now required to possess the skills to complete a project within certain specifications, and also know how to create and deliver value.
Responding to the needs of today's project managers, Value-Driven Project Management begins by changing the paradigm of project management. Rather than judge the success of a project from the perspectives of time, budget, and quality, the authors demonstrate why success is only achieved when planned business values are met, including:
Internal value
Financial value
Future value
Customer-related value
The authors also offer best practices that allow you and your organization to create additional value in efficiency, customer satisfaction, and enhanced products and services. Finally, the book helps you incorporate value into clearly defined business objectives and "sell" the value-driven process to executives.
Throughout the book, helpful illustrations clarify complex concepts and processes.
Assigning valuable resources to projects that don't provide some tangible form of value to the organization and to the client is poor management and poor decision-making. On the other hand, selecting and implementing projects that will deliver value and an acceptable return on investment is effective management and decision-making, but is very challenging, especially when a project may not provide its target value for years to come. With Value-Driven Project Management in hand, you'll discover the tools you need to ensure that projects deliver true value upon their completion.
商品描述(中文翻譯)
在傳統的專案管理觀點中,如果專案經理完成了一個專案並遵循了時間、成本和績效的三重約束,則該專案被視為成功。如今,在客戶及其母公司或贊助公司的眼中,如果一個完成的專案未能提供預期的價值,則會被視為失敗。
當前不斷變化的經濟環境,特別是日益競爭的全球市場,促使專案經理變得更加以商業為導向。專案現在必須從戰略的角度來看,並置於需要為客戶和組織本身提供價值的商業或企業背景中。因此,專案經理現在需要具備在特定規範內完成專案的技能,並且還要知道如何創造和提供價值。
為了回應當今專案經理的需求,《價值驅動的專案管理》首先改變了專案管理的範式。作者展示了成功的判斷不應僅僅從時間、預算和質量的角度來看,而是當計劃的商業價值得以實現時,成功才會真正達成,包括:
- 內部價值
- 財務價值
- 未來價值
- 與客戶相關的價值
作者還提供了最佳實踐,讓您和您的組織能夠在效率、客戶滿意度以及增強的產品和服務中創造額外的價值。最後,本書幫助您將價值納入明確定義的商業目標中,並向高層管理者「推銷」以價值為驅動的過程。
在整本書中,幫助性的插圖澄清了複雜的概念和過程。將有價值的資源分配給那些未能為組織和客戶提供某種具體價值的專案是管理不善和決策不當。另一方面,選擇和實施能夠提供價值和可接受的投資回報的專案則是有效的管理和決策,但這非常具有挑戰性,特別是當一個專案可能需要多年才能提供其目標價值時。掌握《價值驅動的專案管理》,您將發現確保專案在完成時提供真正價值所需的工具。
