Shopify for Dummies
暫譯: Shopify 新手入門

Waddy, Paul

相關主題

商品描述

Launch a successful online store in moments with the help of the most popular ecommerce platform on the planet

As the platform of choice for over 1 million businesses in over 175 countries, Shopify powers everything from small local stores to multi-million-dollar ecommerce operations. There's no question you can make it work for you. But how can you get started?

In Shopify For Dummies, ecommerce exec, adviser, and speaker Paul Waddy wastes no time showing you how to create and open a thriving online store. You can do it all, from marketing and customer engagement to payments and shipping.

The book will help you:

  • Manage and market your inventory, including how to create collections and upload multiple products and images with a single click
  • Learn to market to the right people at the right time in the right way, through platforms like Facebook and Google
  • Discover how to make the most of Shopify's countless and powerful features, like email subscriber collection, tags, payment and currency options, shipping rules, and its in-depth analytics dashboard.
  • Set shipping prices and rules, and create shipping accounts with Australia Post


Perfect for anyone who's ever dreamed of getting their own online store off the ground, Shopify For Dummies helps you unlock the full potential of the most popular ecommerce platform in the world today.

商品描述(中文翻譯)

在瞬間啟動成功的網上商店,借助全球最受歡迎的電子商務平台

作為超過175個國家中超過100萬家企業的首選平台,Shopify 支持從小型本地商店到數百萬美元的電子商務業務。毫無疑問,您可以讓它為您服務。但您該如何開始呢?

Shopify For Dummies 中,電子商務高管、顧問和演講者 Paul Waddy 迅速向您展示如何創建和開設一個繁榮的網上商店。您可以完成所有工作,從市場營銷和客戶互動到支付和運輸。

本書將幫助您:

  • 管理和營銷您的庫存,包括如何創建產品系列以及如何一次性上傳多個產品和圖片
  • 學會在正確的時間以正確的方式向正確的人進行市場營銷,通過 Facebook 和 Google 等平台
  • 發現如何充分利用 Shopify 的無數強大功能,如電子郵件訂閱者收集、標籤、支付和貨幣選項、運輸規則以及其深入的分析儀表板。
  • 設置運輸價格和規則,並與澳大利亞郵政創建運輸帳戶


本書非常適合任何曾經夢想啟動自己網上商店的人,Shopify For Dummies 幫助您釋放當今世界上最受歡迎的電子商務平台的全部潛力。

作者簡介

Paul Waddy is an experienced ecommerce advisor with over 15 years of experience. Paul is the founder of Paul Waddy Advisory and www.learnecommerce.com.au, and the co-founder of Ecom Nation. Paul's expertise is in helping online retailers scale profitably.

作者簡介(中文翻譯)

保羅·瓦迪是一位擁有超過15年經驗的電子商務顧問。保羅是保羅·瓦迪顧問公司的創辦人以及 www.learnecommerce.com.au 的創辦人,並且是 Ecom Nation 的共同創辦人。保羅的專長在於幫助線上零售商實現盈利增長。