Outsmarting Google: SEO Secrets to Winning New Business (Paperback)
Evan Bailyn, Bradley Bailyn
- 出版商: QUE
- 出版日期: 2011-03-28
- 定價: $875
- 售價: 6.0 折 $525
- 語言: 英文
- 頁數: 240
- 裝訂: Paperback
- ISBN: 0789741032
- ISBN-13: 9780789741035
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相關分類:
搜尋引擎優化 SEO
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商品描述
“There are millions of idiots running around calling themselves Gurus. Evan is different. He goes in and simply gets it done the right way—legally, quick, and smart. Every company I start goes through Evan. I’d be crazy not to use him.” —Peter Shankman
Outsmarting Google
Breakthrough Google site optimization techniques from one of the world’s leading authorities on SEO!
If you aren’t at or near the top of Google searches, you won’t be found. Your companymight as well not exist. But many common Google “search optimization” techniques don’t work—or even make things worse. In Outsmarting Google, world-renowned search expert Evan Bailyn reveals real, gritty, up-to-the-minute tactics that helped him attract more than 50,000,000 visitors last year without spending a dime on advertising! You won’t find any unethical “black hat” tricks here: only proven techniques that reflect comprehensive testing and extraordinary insight into Google’s secret rules. Read this book: Discover the supercharged site optimization techniques Google doesn’t want you to know!
New high-profit SEO solutions for every marketer, entrepreneur, and site owner!
• Uncover SEO myths and outdated techniques that no longer work
• Leverage Google’s deep knowledge of how and why people search
• Integrate five core SEO ingredients: keywords, links, meta page title, URL structure, and time
• Understand what’s really involved in choosing the best keywords
• Acquire links that help, and avoid links from “bad neighborhoods”
• “Age” your sites to build trust and escape the dreaded Google “sandbox”
• Use Google AdWords to cost-effectively complement SEO and cover your “long tail”
• Convert SEO results into paying customers
• Optimize for Facebook, Twitter, and YouTube
• Improve performance on Bing and Yahoo! without compromising your Google ranking
• Prepare for brand-new trends in personalized and real-time search
商品描述(中文翻譯)
「有數百萬個自稱為大師的白癡在四處亂跑。但Evan不同,他以合法、快速和聰明的方式完成工作。我創立的每家公司都經過Evan的指導。不使用他簡直是瘋了。」——Peter Shankman
《Outsmarting Google》
從世界領先的SEO權威之一那裡學習突破性的Google網站優化技巧!
如果你在Google搜索中不在前列或接近前列,你將無法被找到。你的公司可能就等於不存在。但許多常見的Google「搜索優化」技巧不起作用,甚至會讓情況變得更糟。在《Outsmarting Google》中,世界知名的搜索專家Evan Bailyn揭示了實用、實用的策略,去年幫助他吸引了超過5,000萬訪問者,而且沒有花一分錢在廣告上!這裡不會有任何不道德的「黑帽」技巧,只有經過全面測試和對Google秘密規則的非凡洞察力的證實技巧。閱讀這本書:發現Google不希望你知道的超強網站優化技巧!
「為每個營銷人員、企業家和網站擁有者提供新的高利潤SEO解決方案!」
• 揭示不再有效的SEO神話和過時的技巧
• 利用Google對人們搜索方式和原因的深入了解
• 整合五個核心SEO要素:關鍵字、鏈接、元頁標題、URL結構和時間
• 理解選擇最佳關鍵字所涉及的真正問題
• 獲取有助於的鏈接,避免來自「不良地區」的鏈接
• 使你的網站「年齡」以建立信任並避免可怕的Google「沙盒」
• 使用Google AdWords以成本效益地補充SEO並涵蓋你的「長尾」
• 將SEO結果轉化為付費客戶
• 優化Facebook、Twitter和YouTube
• 在不影響Google排名的情況下提高在Bing和Yahoo上的表現
• 為個性化和實時搜索的全新趨勢做好準備