Product Release Planning: Methods, Tools and Applications (Hardcover)

Guenther Ruhe

  • 出版商: Auerbach Publication
  • 出版日期: 2010-06-16
  • 售價: $3,150
  • 貴賓價: 9.5$2,993
  • 語言: 英文
  • 頁數: 339
  • 裝訂: Hardcover
  • ISBN: 0849326206
  • ISBN-13: 9780849326202
  • 相關分類: 專案管理 PM產品經理
  • 立即出貨 (庫存 < 3)

商品描述

Business success hinges on successfully creating products with the right features. You must correctly analyze the needs of the customer and match these needs with your resources to not only produce a product and but also deliver it in a timely manner. An in-depth understanding of systematic release planning can put you on this path. Authored by renowned expert Günther Ruhe, Product Release Planning: Methods, Tools and Applications presents methods and tools to apply sound planning to product development and product management.

The book covers the different aspects of supporting product release decisions ranging from foundations to methods, tools, and applications. Equal parts art and science, the actual decision-making is described as a process of combining rigorous methods with the intuition and experience of human experts. Ruhe provides a guided tour through the methodology and use of release planning, starting with technology and market needs and proceeding to product planning and finally to development projects. He studies three fundamental classes of problems: prioritization of features, product release planning on a strategic level (roadmapping), and release planning on an operational level (staffing).

Presenting and discussing tool support for all the methods covered, the author supplies case studies that underpin the methodologies with practical examples. He also supplies trial accounts (read only) for the two most important decision tools for prioritization and product release planning. The author freely admits that the techniques presented are not supposed to be the ultimate truth, but a direction to go to support human decision-making, to better understand the rational of the decisions made, and to grow in the capability of mastering the whole planning process.

About the Author: Günther Ruhe holds an Industrial Research Chair in Software Engineering at University of Calgary. His main results and publications are in software engineering decision support, product release planning, project management, as well as measurement, simulation, optimization and empirical research for software-based systems. From 1996 until 2001 he was deputy director of the Fraunhofer Institute for Experimental Software Engineering in Kaiserslautern, Germany. He has comprehensive experience in industry collaboration projects and is the Founder and CEO of Expert Decisions Inc. Dr. Ruhe is a member of the ACM, the IEEE Computer Society and the German Computer Society GI.

商品描述(中文翻譯)

商業成功取決於成功地創造具有正確功能的產品。您必須正確分析客戶的需求,並將這些需求與您的資源相匹配,不僅要生產產品,還要及時交付。深入了解系統化發布計劃可以使您走上這條道路。由著名專家Günther Ruhe撰寫,《產品發布計劃:方法、工具和應用》介紹了將健全的計劃應用於產品開發和產品管理的方法和工具。

該書涵蓋了支持產品發布決策的不同方面,從基礎到方法、工具和應用。實際的決策過程被描述為將嚴謹的方法與人類專家的直覺和經驗相結合的過程,既是藝術又是科學。Ruhe通過方法論和發布計劃的使用提供了一次導覽,從技術和市場需求開始,進行產品計劃,最終到開發項目。他研究了三個基本類別的問題:功能優先級排序、戰略層面的產品發布計劃(路線圖)以及操作層面的發布計劃(人員配置)。

作者提供了所有涵蓋方法的工具支持的介紹和討論,並通過實際案例為方法論提供了實際示例。他還提供了兩個最重要的優先級排序和產品發布計劃決策工具的試用帳戶(僅供閱讀)。作者坦承,所提出的技術並不是終極真理,而是一個支持人類決策的方向,以更好地理解所做決策的合理性,並在掌握整個計劃過程的能力上取得成長。

關於作者:Günther Ruhe在卡爾加里大學擔任軟件工程的工業研究主席。他的主要成果和出版物涉及軟件工程決策支持、產品發布計劃、項目管理,以及軟件系統的測量、模擬、優化和實證研究。從1996年到2001年,他擔任德國凱撒斯勞滕的弗勞恩霍夫實驗軟件工程研究所的副所長。他在工業合作項目方面擁有豐富的經驗,並且是Expert Decisions Inc.的創始人兼首席執行官。Ruhe博士是ACM、IEEE計算機學會和德國計算機學會GI的成員。