The Pocket Mentor for Game Community Management
暫譯: 遊戲社群管理口袋導師
Wendt, Carolin
- 出版商: CRC
- 出版日期: 2023-12-20
- 售價: $1,770
- 貴賓價: 9.5 折 $1,682
- 語言: 英文
- 頁數: 108
- 裝訂: Quality Paper - also called trade paper
- ISBN: 1032315962
- ISBN-13: 9781032315966
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相關分類:
遊戲引擎 Game-engine、行銷/網路行銷 Marketing
海外代購書籍(需單獨結帳)
相關主題
商品描述
Want to work in community management in the games industry? Then this is the book for you. Filled with practical advice and real-world examples, this guide offers a comprehensive introduction to building and nurturing vibrant gaming communities, fostering engagement, and handling challenges along the way.
This book covers everything from the education you'll need, how to look for and apply for job opportunities, and the studio interview process itself. It also includes tips and advice for what to do once you're in the role, with chapters covering strategy, project management, accessibility, and dealing with trolls and toxicity. This book features insights from interviews with dozens of community managers, distilling their expertise into actionable advice. Drawing from recent job listings and seasoned community professionals' experiences, it offers a comprehensive skill set that reflects the dynamic demands of community jobs in the gaming industry.
This book will be of great interest to all beginner and aspiring games community managers.
商品描述(中文翻譯)
想在遊戲產業從事社群管理工作嗎?那麼這本書就是為你而寫的。這本指南充滿了實用的建議和真實的案例,提供了建立和培養充滿活力的遊戲社群、促進參與以及應對挑戰的全面介紹。
本書涵蓋了你所需的教育背景、如何尋找和申請工作機會,以及工作室面試過程。它還包括了在角色中應該做什麼的提示和建議,章節內容涵蓋策略、專案管理、無障礙設計,以及如何應對網路霸凌和有毒行為。本書包含了對數十位社群經理的訪談見解,將他們的專業知識提煉成可行的建議。根據最近的職缺和資深社群專業人士的經驗,它提供了一套全面的技能組合,反映了遊戲產業社群工作的動態需求。
這本書將對所有初學者和有志於成為遊戲社群經理的人士非常有吸引力。
作者簡介
Carolin Wendt is a professional with more than nine years of games industry experience. She leads a team of international community managers at CD PROJEKT RED. In addition to a strong passion for games and learning about the most obscure things, she's armed with a master's degree in Political Science.
作者簡介(中文翻譯)
Carolin Wendt 是一位擁有超過九年遊戲產業經驗的專業人士。她在 CD PROJEKT RED 領導著一支國際社群經理團隊。除了對遊戲和學習最冷門事物的強烈熱情外,她還擁有政治學碩士學位。